Creative Intelligence Specialist

Overview We're building a Frontier Marketing organization that learns faster, activates smarter, and delivers measurable business outcomes at scale. We're seeking a Creative Intelligence Specialist to support a defined campaign or learning workstream within our System of Learning (SOL), helping connect creative work to performance and turning data into clear findings for creative and social marketing decisions. This hands-on, early-career role completes defined analyses, reporting and documentation under the direction of more senior Creative Intelligence team members. Work alongside partners in Creative, Social, Global Media, Data Science, and Analytics to gather data, analyze content performance, and prepare insights. Follow established methods, ask for guidance on new or unclear problems, and raise issues promptly to the workstream owner. The role operates within established strategy, processes and governance and has no people-management responsibilities. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day. Responsibilities

Social Media Analytics Support

Build working knowledge of social media analytics across organic, paid, and creator channels. For assigned campaigns, pull and analyze engagement, audience, social listening, and creative performance data using established measurement frameworks and tools. Prepare clear summaries of what performed and what didn't, and contribute ideas for content optimization and testing for review by the workstream owner.

Support the System of Learning workstream

Support SOL learning cycles for an assigned campaign or workstream by following established processes, cadences, and documentation standards. Apply approved governance and data standards, keep trackers and records current, and flag process gaps or improvement ideas to the workstream owner. Gather and prepare campaign, audience, and performance data from established enterprise data systems with guidance from Global Media, Data Science, and Analytics partners. Check data quality and raise discrepancies promptly.

Help execute tests and prepare insights

Help execute agreed test-and-learn plans by preparing creative inputs, setting up tracking, running defined analyses, and documenting results. Use agreed measurement frameworks and templates, and incorporate feedback from senior team members to strengthen analysis quality. Draft findings and recommendations for review, clearly noting the data used and its limitations. Escalate questions about scope, priorities, or method to the workstream owner.

Maintain documentation and content resources

Keep playbooks, best-practice libraries, and modular content resources up to date for the assigned workstream. Capture insights in a consistent format so partners can find and reuse them. Track digital messaging, competitor activity, and conversation trends with partner teams, and share notable observations with the workstream owner. Use approved AI-driven tools and workflows to speed up data preparation, insight synthesis, and documentation, checking all outputs for accuracy.

Deliver reliable, high-quality work

Deliver accurate, well-documented analyses and reports on agreed timelines. Provide regular status updates, raise risks or blockers early, and seek feedback to build skills. This role does not include hiring, direct-report supervision, performance reviews, or people-management accountability. Prepare performance reports and summaries for the workstream owner and marketing partners using agreed measures and templates. Qualifications Required/minimum qualifications

• Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field
• OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis
• OR equivalent experience.

Additional / preferred qualifications

• Experience analyzing social media or digital content performance and summarizing findings for marketing partners.
• Experience with social listening or social management platforms (e.g., Brandwatch, Talkwalker, Sprinklr, Sprout Social) and data tools such as Excel or Power BI.
• Experience supporting test-and-learn work, including data preparation, tracking, and documenting results.
• Experience maintaining documentation, trackers, or playbooks for a marketing team or campaign.
• Experience using AI tools to support day-to-day marketing or analytics work, with attention to accuracy.
• Familiarity with modular content or reusable content systems.
• Interest in enterprise or business to business (B2B) marketing environments.

Data Analytics IC3 - The typical base pay range for this role across the U.S. is USD $86,100 - $169,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $113,300 - $187,400 per year. Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: [ This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled. --- Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.