Director of Admissions

Director of Admissions, Nursing Programs - New York, NY

The Director of Admissions - Nursing Programs is a senior leadership role responsible for driving enrollment performance across nursing programs. This position manages a distributed admissions team and works cross-functionally to build scalable systems, develop staff, and meet institutional enrollment goals. The right candidate brings a data-informed approach to decision-making, a track record of building high-performing teams, and a genuine investment in student access and success.

Key Responsibilities

Enrollment Strategy & Operations

• Owns the end-to-end enrollment pipeline for nursing programs, from lead management through matriculation.
• Develops and maintains operational roadmaps aligned to enrollment targets.
• Partners with marketing to align lead generation efforts with admissions capacity and conversion goals.
• Keeps registrar, finance, and student services teams informed and aligned through regular cross-departmental communication.
• Produces weekly, monthly, and term-level enrollment reporting for executive leadership.
• Manages departmental budgeting and goal-setting within the broader institutional growth framework.
• Leads implementation of admissions policies, procedures, and training programs across the team.

Performance & Quality Management

• Monitors frontline staff performance through direct observation, call reviews, and structured feedback cycles.
• Evaluates admissions technology stack, including CRM and telephony systems, and recommends improvements.
• Coordinates annual secret shopping engagements with third-party vendors and presents findings to leadership.
• Identifies coaching opportunities and compliance risks; escalates issues through appropriate written and verbal channels.

Team Leadership & Development

• Establishes a team culture centered on accountability, continuous improvement, and professional growth.
• Recruits, develops, and retains admissions professionals at both the representative and management levels.
• Contributes to executive-level strategic planning as a standing member of institutional leadership.
• Sets program-level enrollment benchmarks for each term and works with campus directors to track performance against goals.

Supervisory Responsibility

Nursing Admissions Representatives and Admissions Coordinators

Qualifications

Required

• Bachelor's degree or higher.
• Minimum three years of admissions or enrollment management experience in a higher education setting.
• Prior experience supervising managers or team leads.
• Strong analytical skills with comfort working in data-heavy environments.
• Demonstrated ability to build relationships across departments and work effectively with diverse populations.
• Proficiency in MS Office suite and familiarity with virtual collaboration platforms.

Preferred

• Five or more years in higher education enrollment or admissions leadership.
• Background in nursing, allied health, or healthcare-adjacent program recruitment.
• Experience with Salesforce, Anthology, or comparable enrollment CRM systems.

Work Environment

This is a hybrid role with a mix of remote work and on-site presence at the primary campus. Standard office conditions apply. Reasonable accommodations will be provided as needed.

Excelon does not discriminate on the basis of race, religion, sex, gender, sexual orientation, national origin, marital or veteran status, disability, age, or any other characteristic protected by law.

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