Senior Paid Search Specialist
Virtual Vocations Inc
To support a growing performance marketing agency, the part-time contract Senior Paid Search Specialist will manage strategy and execution for three to five client accounts, focusing on Google Ads and Microsoft Ads, while utilizing AI-native workflows and ensuring precise performance reporting. Key responsibilities Develop and execute paid search strategies for assigned accounts, including performance write-ups and client communications Conduct end-to-end campaign management, including Smart Bidding strategies, ad copy, and landing page feedback Proactively identify opportunities for campaign optimization and address discrepancies in cross-platform reporting Required qualifications 5+ years of experience managing paid search at an agency with independent client relationship ownership Strong expertise in Google Ads and Microsoft Ads, with fluency in Smart Bidding Experience in both lead generation and eCommerce campaigns Familiarity with attribution complexities and post-click pixel tools Demonstrated remote work experience with a focus on written communication
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