Digital Marketing Specialist

Job Description

Summary:

CHIROBASIX is a marketing agency focused on providing high-quality digital marketing services to Chiropractic offices. We’re currently looking for a Digital Marketing Specialist / Account Manager who will be responsible for managing the execution of digital marketing services as well as the ongoing relationships with our clients on a day-to-day basis.

Duties:

• Fully manage the digital marketing efforts for clients to ensure optimal success for all marketing campaigns
• Manage all client communications via phone, email, and text on a proactive basis (same-day responses to clients)
• Detailed documentation and follow-through for client requests and support needs
• Oversee the internal fulfillment team for ongoing digital marketing initiatives and campaigns
• Project management to delegate and facilitate marketing campaign efforts and coordinate efforts across multiple team members.
• Monthly meetings with clients to review reporting and performance of digital marketing efforts, as well as plan out the next steps for helping them hit their goals.
• Provide an exceptionally positive working relationship with all clients using great customer service to ensure high client satisfaction.

Key Skills:

• Excellent communication skills both written and spoken (English)
• High attention to detail
• Great people skills. Comfortable conducting business conversations via phone and web meetings on a daily basis
• Outstanding follow-up and follow-through
• Strong project management skills
• Effective time management and personal accountability
• Eager to learn
• Self-starter and can work independently
• Problem-solving skills

Communication:

• Skilled in providing simplified explanations to complex or complicated concepts
• Outstanding written communication and verbal skills
• Understanding and ability to strategically communicate the fundamentals and practices of traditional and non-traditional forms of media
• Use applied knowledge, available evidence, logical means and processes to investigate and resolve problems with a high degree of accuracy

Technical Skills:

Experience with Digital Marketing Channels:

• WordPress Websites
• Facebook Ads
• Google Ads
• Search Engine Optimization
• Google My Business
• Email Marketing

Project Management Tools

• Great documentation skills
• Familiarity with tools like: ClickUp, Teamwork Projects, Asana, Monday.com, etc.
• Slack

Google Suite

• Gmail / Google Docs / Google Drive / Google Calendar

Basic Experience with CRM Tools

• Ex: Hubspot, Zoho, Keap, HighLevel, etc.

Basic Copywriting Skills

• Can write basic marketing copy
• Understanding the role of keywords for SEO
• Basic editing for proper grammar and punctuation
• Writing AI tools: ChatGPT

Basic Graphic Design

• Simple image editing / cropping
• Creating basic graphics for ads in tools like Canva
• Simple video editing like cropping, resizing, etc.

Google Analytics / Tag Manager

• Understanding how to get basic performance metrics from analytics
• Can properly read and interpret marketing reports
• Explaining reporting details to clients and in easy to understand manor

Other Requirements:

• Working hours: Monday - Friday: 8:00am - 5:00pm EST
• Can be flexible on occasion for different reasons.

Compensation & Benefits:

• Full Time Position: Monday - Friday: 8:00am - 5:00pm EST
• Compensation: $55,000 salary + performance bonus opportunities
• Location: Fully Remote
• Benefits: Paid vacation and sick time