Chief Marketing Officer (CMO)

Chief Marketing Officer (CMO) Job Description Template

Our company is looking for a Chief Marketing Officer (CMO) to join our team.

Responsibilities:

  • Be the heart of new product development and create processes to leverage resources across departments in order to attract more users;
  • Build a highly efficient team of marketing professionals;
  • Introduces and markets new products by developing time-integrated plans with sales, advertising, and production;
  • Product Manager Skills and Qualifications;
  • Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.);
  • Define marketing strategies to support the company’s overall strategies and objectives;
  • Determines customers’ needs and desires by specifying the research needed to obtain market information;
  • Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands;
  • Assesses market competition by comparing the company’s product to competitors’ products;
  • Heavily involves with marketing;
  • Polishes current products to make them more user-friendly and attractive;
  • Create a solid network of strategic partnerships;
  • Develop a feasible marketing plan for the department and oversee its day-to-day implementation;
  • “Listen” to the trends of the market and direct the market research efforts of the company.

Requirements:

  • Technical knowledge and proficiency with market research data analysis;
  • Strong understanding of radio and it’s nuances;
  • Partnership builder, internally and externally. Ability to connect and impact target audiences;
  • Brand and performance marketer, data junkie and experience builder;
  • Strategic thinker and executer, working with and through your team;
  • Fairness; a firm, down to earth and kind approach, as your calling cards;
  • Ability to think out of the box;
  • Proficient in MS Office and business software (e.g. CRM);
  • Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.);
  • Understanding of different business disciplines (IT, finance etc.);
  • Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels;
  • Brand and performance marketer, data junkie and experience builder within the Music/Record, Radio, Film, DSP, Media or Social Media space;
  • Partnership builder, internally and externally. Ability to connect with and impact target audiences;
  • Strategic thinker and executer, yet technically knowledgeable and proficient with market research data analysis;
  • B2B Marketing (required).