Head of Marketing Job Description Template
Our company is looking for a Head of Marketing to join our team.
Responsibilities:
- Set, monitor, and report on progress towards goals for Company’s marketing efforts;
- Design a marketing budget and manage to allocated quarterly spend;
- Manage PR/Analyst Relations;
- Build and execute a full year marketing plan across all channels;
- Hire and lead marketing team;
- Be a thought leader on new ways to engage with large companies and establish Company as a key behavioral change partner;
- Prepare weekly metrics reports;
- Work closely with leaders in Sales, Growth, and Product/Engineering to ensure our marketing strategy supports and accelerates Talkable’s growth;
- Produce ideas for promotional events or activities and organize them efficiently;
- Managing the associated internal teams including product marketing, content, PR, media solutions as well as external agencies;
- Healthcare: United Healthcare – Oxford Plan up to 75% company contribution;
- Pregnancy Leave: 8 weeks full pay following the birth of the child;
- Dental & Vision: Guardian;
- Work closely with Design/Product team to influence merchandising roadmap with growth opportunities.
Requirements:
- Strong leadership and management experience;
- Experience working at Series A and/or Series B startups;
- 3+ of those years focused on Account-Based Marketing (ABM);
- 10+ years professional marketing experience;
- Very nice to have: Experience marketing to Finance Industry & Stakeholders with an understanding of the pain we solve;
- Strong analytical, planning, forecasting and budgeting/financial skills;
- Have professional (and ideally some finance) acumen to understand the voice of CFOs;
- A natural ability to collaborate well with others across the organization and thrive in a fast-paced and highly-fluid environment;
- Nice to have: Strong public speaker, and must be able to help the team get out there with crisp presentations;
- You have experience building strong internal marketing teams and outside vendor relationships;
- Customer-oriented approach with experience building integrated marketing programs;
- Ability to thrive in a collaborative environment while having a high degree of accountability and autonomy;
- Knowledge of B2B marketing channels;
- Independent, proactive, driven; understands how to drive end-business value via tactical execution;
- 7+ Years of Enterprise SaaS Marketing experience.