PR Account Manager

PR Account Manager Job Description Template

Our company is looking for a PR Account Manager to join our team.


  • Assists in preparation of client meetings and presentations;
  • Serving as a primary point of contact in client relationships;
  • Managing account implementation according to the account plan;
  • Development of comprehensive media relations tools referenced above;
  • Development of media plans, crisis plans, internal communications plans;
  • Conducting phone and e-mail outreach to the media.


  • Ability to manage account details and to manage multiple accounts under tight deadlines;
  • Experience in health care, higher ed or nonprofits is a definitive plus;
  • Ability to research issues and industries as well as media;
  • Ability to develop media materials including news releases, op-eds/guest columns, media advisories;
  • Ability to conduct extensive phone- and web-based research and outreach;
  • Ability to research and develop sophisticated client briefing documents;
  • Exceedingly strong written and oral communications skills – must be able to develop written material on tight deadlines;
  • Experience pitching story ideas to journalists and/or strong media relationships;
  • B.A./B.S. in public relations, marketing, communications, journalism or related field;
  • 4-6 years fashion PR experience, including at least 2-3 years of PR agency experience,