Brand Marketing Associate Job Description Template
Our company is looking for a Brand Marketing Associate to join our team.
Responsibilities:
- Develop and launch licensing opportunities;
- Manage social media accounts and calendar to keep the brand fresh and on trend;
- Engage our influencer ambassadors and manage our growing community;
- Prepare and host events and parties;
- Successfully and repeatedly launch new products under the Italic umbrella brand;
- Monitor the efficacy of our brand and consumer marketing campaigns to make future adjustments and iterations;
- Together with our CEO, build and execute a go-to-market marketing strategy and full year consumer marketing plan;
- Develop and execute a strategy to build Italic’s brand awareness and consideration across multiple channels.
Requirements:
- Experience with developing collabs or partnerships;
- Passion for commerce and direct-to-consumer brands;
- Scrappy mentality and ability to get a lot done with a small budget;
- Excellent project management abilities and experience working with external freelancers or agencies;
- Well-connected and experience negotiating and working with influencers;
- 2+ years of experience in marketing at a brand, agency, studio, or other well-loved consumer-facing company;
- Strong copywriting and communications skills; autonomy and able to think on your feet;
- Strong opinions on design and a clear style and creative aesthetic that aligns with the Italic brand.