Remote Senior Brand Strategist
$84.8k - $127.2kTEKsystems
One North is a digital experience agency that combines curiosity, scale, and agility to shape the future. As part of TEKsystems, a leading provider of business and technology services, we offer boutique solutions to solve complex problems. Our multidisciplinary teams of strategists, designers, and technologists excel in research and discovery, experience strategy, design, experience management, and technology implementation. Whether clients are establishing a vision for an experience or optimizing an existing one, we help businesses understand their audiences, design experiences, maximize technology, and bring their digital ideas to life. Youre a Senior Brand Strategist with expert understanding of advanced brand strategy across segmentation, targeting, positioning, concepting, brand identity and architecture, user research, and more. Here, you'll take ownership of projects, share your perspectives with the world through thought leadership, and influence cross-functional teams with your problem-solving prowess.
As our next Senior Brand Strategist, you will guide a team serving as the Brand Strategy subject matter expert across a spectrum of mid- to large-scale projects, with little to no oversight. You'll have a key role in developing strong client relationships and acting as a trusted advisor in the implementation of strategic brand plans. You will bring highly polished, insight-driven, and transformative brand solutions to life. While not directly managing people, you'll be a guide to the team, building camaraderie and creating safe spaces for creative exploration.
This role will ideally be based in the Chicagoland area, but we are open to remote locations across the U.Market Research and Analysis: Design and manage both qualitative and quantitative research analysis of market trends, consumer behavior, and competitor strategies to identify opportunities and insights for brand development.
Brand Positioning: Own the creation of compelling value propositions and messaging that differentiate a brand in the marketplace and resonates with the target audience.
Strategic Planning: Develop brand and communications plans, including goals, objectives, and integrated marketing strategies that align with the overall business goals.
Proven expertise in writing compelling briefs and creative concepts and stories to guide creative campaigns.
Influence and collaborate with design, UX, CX, data, technology, and content disciplines, ensuring alignment for client work that exceeds expectations.
Builds partnerships and works collaboratively to meet shared objectives.
Adapts approach in real-time to meet shifting demands of different situations.
You bring a minimum of 5 years of experience in a consultancy or agency setting developing strategies for brand identity, expression, brand architecture, or marketing communications
Bachelor's degree in marketing, communications, or field that requires strong communication and problem solving
Solid foundation in core marketing concepts: branding, positioning, market segmentation, consumer behavior, brand architecture, and communications planning
A passion for creativity, writing, and a desire to push boundaries in brand storytelling
Excellent at building consensus, navigating conflicting ideas, and persuading stakeholders across various levels of the organization
Advanced skills with marketing technology tools including common social media management, SEO, CMS, and generative AI tools
*This is a Permanent position based out of Austin, TX.
Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.
Additional earnings may be available through incentive programs like annual bonuses, profit sharing, etc. Medical, dental & vision · 401(k)/Roth · Insurance (Basic/Supplemental Life & AD&D) · Short and long-term disability · Health & Dependent Care Spending Accounts (HSA & DCFSA) · Transportation benefits · Employee Assistance Program · Tuition Assistance · Time Off/Leave (PTO, Paid Family Leave)
This is a fully remote position.
Application Deadline
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Were a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. Were a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. Were strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. Were building tomorrow by delivering business outcomes and making positive impacts in our global communities. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
An employer who violates this law shall be subject to criminal penalties and civil liability.
Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.
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