Head of Sales and Marketing (Part-time)
$725 per monthBrookdale Gainesville Southwest
Recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity
you can find opportunities to grow your career through professional development, as well as ongoing programs catered to your overall health and wellness. Full suite of health insurance, life insurance and retirement plans are available and vary by employment status.
Part and Full Time Benefits Eligibility
- Medical, Dental, Vision insurance
- Early access to earned wages for hourly associates (outside of CA)
- Full Time Only Benefits Eligibility
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Full-time associates in role are also eligible for an annual bonus incentive. Temporary associates are not benefits eligible but may participate in the company's 401(k) program.
Veterans, transitioning active duty military personnel, and military spouses are encouraged to apply. S. citizen, Brookdale offers to advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year.
The application window is anticipated to close within 30 days of the date of the posting.
Participate in on-the-job training experiences for the Sales Manager role, learn new skills about senior living, and be able to demonstrate increasing proficiency and expertise with sales and marketing responsibilities within the Brookdale organization. The Brookdale Bench Program will prepare you to assume the Sales Manager role at one of our communities.
- Maintains and/or improves upon the occupancy level of the community in accordance with the marketing and business plans. Utilizes established sales processes, systems, and forms for sales to perform job duties, track information, compile data and reports, and achieve desired community occupancy goals.
- Manages the sales process by assisting prospective residents, their family members, and/or advisors in the decision-making process by understanding their needs and educating them about the community's services and programs. Responds promptly to every telephone call,email, and Internet or in-person inquiry. Completes weekly follow-up calls, letters, and tours as defined by the community marketing plan.
- Coordinates and completes all activities needed for a sale and converts deposits to move-ins, including, but not limited to, visiting the prospect's home, health care providers, or other locations to conduct initial assessments or sales presentations and ensuring that the required forms are completed by the prospect, his/her physician and family prior to the move in.
- Keeps management and other key associates abreast of the status of all prospective move-ins. Coordinates with the business development coordinator/director on a weekly basis regarding business development efforts to meet or exceed the established goals for professional leads asset by the community marketing plan. Contacts local sources including legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts that are not part of the business development coordinator/director referral contacts. Manages the business development activities noted above in the absence of business development associates.
- Develops and maintains relationships with and generates leads through residents, family, and professional referral sources on a weekly basis. Provides information and conducts presentations about community services and programs, market advantages, availability,and other relevant information to meet the needs of prospective referral sources and community groups.
- Effectively manages community inventory and looks for opportunities for increasing revenue and creating other revenue streams.
- Represents the community and increases awareness through participation in outside events,professional groups, and community involvement in the local market. Uses relevant community knowledge and research to plan, coordinate, and implement monthly prospect and/or referral source activities and events as specified by management and the community marketing plan. Follows up and executes sales process with all leads from events.
- Assists management with resident retention through new resident welcome events, resident referral programs, outside community visits to current hospitalized residents, and other programs as outlined in the marketing plan or by the Regional Sales & Marketing Manager.
- Partners with management to develop and execute marketing plans and achieve community occupancy goals. Researches and provides recommendations for content and delivery of brochures, flyers, press releases and other forms of media that promote community services.
- Monitors conversion ratios regarding sales performance and business development calls to direct referral sources and collects and analyzes data to prepare weekly and monthly reports. Provides frequent sales performance issue information to management.
- Maintains working knowledge of lead management systems and uses them to maximize sales effectiveness. Inputs all sales and marketing activities in a timely manner and according to systems standards.
Bachelor's Degree in Marketing, Business, or related field from an accredited college or university is preferred, or equivalent combination of experience and education is required. A minimum of two to five years sales experience, preferably in the retirement industry or medical or pharmaceutical sales, with a proven track record of generating and closing a high percentage of qualified leads is required.
Frequent car travel requires the incumbent to possess and maintain a valid driver's license.
Management/Decision Making
Knowledge of sales and marketing to include principles and methods for showing, promoting and selling products or services to include marketing strategy and tactics, sales techniques, and sales control systems. Ability to operate smartphones, personal computers and related software. Ability to effectively manage time, tasks and projects in a dynamic environment is required. Ability to assess and understand customers' expectations, needs and circumstances. Ability to effectively listen and communicate verbally and in writing is essential.
Requires interaction with co-workers, residents or vendors
Occasional weekend, evening or night work if needed to ensure shift coverage
Requires Travel: Gracious hospitality and neighborliness for our residents and families.
Home-like feel and all-around comfort for residents and visiting family members.
Entertaining events and gatherings so our residents can find connections in groups and 1:1 settings.
Industry leader in clinical care.
Nationwide company with 589 communities as of November 30, 2025, offering many opportunities to grow and learn as a sales professional.
Extensive corporate support including a robust training program.
Vacancy posted 2 days ago
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