Head of Recruitment Marketing - Remote
Confidential
Chief Marketing Officer (CMO), Demand Generation
Innovative provider of AI-driven digital workforce solutions for the manufacturing industry
Industrial Automation
The Company is seeking a Fractional CMO or demand generation partner to take on a hands-on role in building and running the inbound marketing engine. The successful candidate will be responsible for designing and executing demand generation programs across various channels, with a focus on increasing the sales pipeline and driving prospects toward sales-ready conversations. This role requires a senior B2B demand generation specialist or agency with a proven track record in technical or industrial product marketing, particularly in the manufacturing and industrial automation sectors. The ideal candidate should be deeply familiar with the industry, including the buyer's journey and decision-making process, and be adept at organic and content-led growth strategies, such as SEO, email nurture, and LinkedIn for B2B.
As a key member of the team, the Fractional CMO or demand generation partner will work closely with the CEO and the SVP of Strategic Sales to align on lead quality, handoff, and conversion strategies. Experience in working with or at an early-stage tech startup is essential, as is the ability to move quickly, communicate effectively, and iterate based on data and feedback. The engagement is fully remote, and the company values fast-paced, trusted partnerships. Hiring Manager Title
Travel Percent
Marketing
Confidential
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