Head of Public Relations
Harris Teeter
At Harris Teeter, our purpose is to Enrich Lives, and as the Corporate Affairs Manager, you are responsible for protecting and elevating the company’s reputation through strategic communications, media relations, community engagement and public affairs initiatives. You will lead internal and external communications that strengthen associate engagement, build trust with key stakeholders, support business objectives and reinforce Harris Teeter’s position as a respected community partner and employer of choice.
Serving as a strategic storyteller and primary media spokesperson, you will provide executive communications support, manage crisis communications and deliver timely, informed counsel that safeguards and enhances the company’s reputation. Through every interaction, you will uphold Harris Teeter’s commitment to quality, service, speed and innovation while consistently demonstrating Service Excellence principles.
External Communications & Media Relations:
Lead Public Relations and External Communications strategy
Develop and execute integrated media and PR strategies and plans
Serve as company spokesperson; coordinate and produce broadcast segments (TV features, sponsored content, etc.)
manage interview and statement requests
Establish and maintain relationships with local media, influencers, bloggers and external stakeholders
Support development of multimedia content (video, photography) highlighting Corporate Affairs initiatives
Monitor corporate image and ensure alignment with company brand and positioning
Measure and report outcomes of PR and communication programs
Manage development of executive level reporting, including quarterly recaps and cross team inputs
Internal Communications & Executive Messaging:
Support execution of internal communication strategies and plans
Support executive communications, including leadership messaging alignment
Provide design and review support for internal and external communication materials
Serve as a communication resource across departments to accelerate clarity and effectiveness
Support the consideration, development and execution of company-wide and associate recognition awards, i.e. content editing, submission management, support in planning and amplification strategies to maximize visibility and impact
Public Affairs & Government Relations:
Coordinate follow up actions to support company priorities
Support external stakeholder engagement that influences reputation and policy outcomes
Crisis Management & Reputation Protection:
Execute crisis communication plans and messaging
Collaborate with internal and external leaders to manage potential crises and reputational issues
Provide counsel and rapid-response messaging support across departments
Community Engagement & Responsible Business:
Provide managerial oversight of charitable initiatives and community engagement programs
Support community partnerships in key markets; Support planning and execution of recognitions and community focused awards
Amplify community efforts to maximize visibility, credibility, and impact
Events, Programs & Brand Activation:
Lead planning and execution of corporate events (groundbreaking ceremonies, on site activations)
Coordinate content, logistics, messaging and stakeholder engagement for events
Training, Capability Building & Enablement:
Develop, coordinate & deliver media training for company leaders
Deliver training for newly appointed Operational and Merchandising leaders
Agency & Budget Management:
Develop and manage PR budgets
Manage PR agency relationship and performance
Supporting Leadership Through the 5 Es
Turn strategy into action with prevision and agility, ensure accountability, and continuously improve outcomes through clear priorities, strong follow-through, and data-driven decisions.
Bachelor’s degree in Communications, Journalism, PR, Consumer Affairs, Business Administration, or related field
7+ years of Communications, Public Affairs or similar role
Demonstrated success meeting deadlines and effectively prioritizing, managing/executing multiple complex projects simultaneously
Flexibility to work in multiple environments as projects dictate (office, field, retail, manufacturing and logistics)
Extensive knowledge of Microsoft Office – specifically, Outlook, Word, Excel, and PowerPoint.
Ability to effectively interact with all levels within the organization and build/maintain cooperative business partnerships
Ability to be on call on weekends and after hours. Ability to travel overnight.
Communications or Public Affairs leader in retail or corporate environment
Previous work within or managing PR agencies
Experience with Public Relations/Media analytics platform
Reasonable accommodations will be provided, in accordance with applicable laws, to enable qualified individuals with disabilities to perform the essential functions of the position.
$107.27k - $167.2k
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