Head of Business Planning

Strategy Director

The Strategy Director works alongside other Strategy Directors at Billion Dollar Boy to drive the agency's strategic vision. They will have substantial experience in devising innovative content plans that deliver against client objectives and show them a way to win that they haven't heard before.

The Strategy Director will shape how major brands connect with audiences through creator culture. Partner with other Strategy Directors to drive overarching team development and initiatives alongside agency leadership

Act as the trusted strategic partner for senior-level clients within your portfolio, and grow their business via proactive initiatives and recommendations

Lead the strategic narrative for major new business pitches and RFPs.

Help to close the learning loop on performance - did it work, why, what will we do differently next time

Rollout strategic frameworks and approaches that help differentiate the agency perspective

Manage strategic resource in collaboration with Resource Management and other senior team members

Significant experience in devising and executing content strategies that meet client objectives and show what's possible in the creator space

• Proven expertise in writing inspiring, clear creative briefs that set direction and leverage human insights.
• 10 - 12+ years of digital marketing experience, with an emphasis on social media and/or content development for major clients
• A strong understanding of media planning, distribution and content syndication
• Strong experience leading creative thinking in the digital space: content, media, social and activation
• Well versed in new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
• A proven and dynamic creative problem-solver; Established expertise in coaching others, providing guidance and stimulating questions to improve the quality of the work
• Billion Dollar Boy is an award-winning social agency with Creator Instinct®. We're here to transform how brands grow in a creator world, inspiring them with sharper strategy and creative work designed for the places where people actually are.

Powered by Creator Instinct®, we've captured what great creators do naturally & systematically turn cultural energy into commercial impact through structured marketing systems that deliver outcomes.

Since 2014, BDB has partnered with iconic brands, including Heineken, Nike, Unilever, PepsiCo, and L'Oréal. Our agency & our work has been recognized by Cannes Lions, Adweek, AdAge, Campaign, The Drum, Webby, Shorty, and The Global Influencer Marketing Awards.

We're enabled by our award winning proprietary technology Companion which provides us with better intelligence, greater precision, and helps us prove outcomes.

And FiveTwoNine which keeps us connected to qualitative cultural intelligence via a global network of creators. Allowing brands and talent to effectively co-create brand messaging, campaigns, products, and more.

We're a social-first, creator-led agency and that energy runs through everything we do. You'll be surrounded by people who care deeply about the work, challenge each other to make it better, and aren't afraid to think differently.

We work hard, support each other, and genuinely enjoy being together - whether that's through team moments, creative sessions, or celebrating the wins along the way.

At Billion Dollar Boy, we don't just accept change. We believe that a diverse, inclusive team is the spark that ignites our best creative work.

To transform how brands grow, we need the strongest convictions and the most daring perspectives. Our DEI networks and initiatives give our people a voice, create meaningful conversations, and help us keep improving as a business.