Marketing and Advertising Copywriter

Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry’s best recruitment marketers, Appcast’s technology and services manage job advertising annually for enterprise clients across industries. Headquartered in Lebanon, N.Appcast is part of the Stepstone group, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job.

TheCopywriteris responsible fordeveloping impactful brandcontentbalancing creative execution with strategic thinking. This rolehas an opportunity to make an impact across the broader team andis responsible fordeliveringqualitymessaging, collaboratingwith stakeholders to refine content, and ensuringbrand voice consistency acrossvarious products and services.

Interpret briefs, creative direction, and brand guidelines with guidance to produce original content that meets customer objectives.

Develop compelling copy that aligns creative concepts across all platforms.

Work closely with other copywriters, designers, and other team members to provide input from a content and copy perspective.

Take responsibility for quality assurance—ensuring all copy is polished, proofread, and meets brand standards.

Shape employer brand messaging by developing content for talent attraction campaigns, internal communications, and employee storytelling.

Use research and data to develop creative and content strategies that achieve campaign objectives.

Act as a brand steward, ensuring consistency in voice and tone across all communications.

Partner with project managers to deliver projects on‑time and within scope and contribute to project success through proactive communication.

Build an in-depth understanding of Employer Brand methodologies, using insights to guide creative decisions and campaign effectiveness.

Experience writing websites and comprehensive marketing campaigns.

Advanced writing, brainstorming, and research skills.

Ability to understand project scope and needs, and balance that against time and resources to deliver projects within scheduled timelines.

Bachelor’s degree in Communications, Journalism, or equivalent field

Travel Requirements

Travel may be required as necessary

Personnel will earn their regular salary and be entitled to overtime pay when they work over 40 hours in a workweek.

All your information will be kept confidential according to EEO guidelines.

Appcast is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This employer does not use E-Verify to pre-screen job applicants and will not discriminate based on national origin, citizenship, or immigration status.

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