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Head of Marketing (Temp)

$100k - $130k

OK International

OK International is a global manufacturer of electronic benchtop tools and precision dispensing solutions worldwide. Metcal electronics bench tool solutions and Techcon dispensing Systems.We have facilities in Cypress California (US), Chandlers Ford (UK) and Shenzhen (China) supporting our customers worldwide. The OK International Team is dedicated at putting customers first, having an entrepreneurship mindset, innovative culture, cultivating relationships and never compromising on integrity. OK International is part of the Dover Engineered Products segment of the Dover Corporation. We deliver innovative equipment and components, specialty systems, consumable supplies, software and digital solutions, and support services through five operating segments: Engineered Products, Fueling Solutions, Imaging & Identification, Pumps & Process Solutions and Refrigeration & Food Equipment. Dover combines global scale with operational agility to lead the markets we serve. Recognized for our entrepreneurial approach for over 60 years, our team of approximately 24,000 employees takes an ownership mindset, collaborating with customers to redefine what's possible. Headquartered in Downers Grove, Illinois, Dover trades on the New York Stock Exchange under "DOV."Key ResponsibilitiesOwn the global marketing strategy and investment priorities for Metcal and Techcon. Work with Sales and Product Management to assess market opportunities, set brand objectives and determine where marketing resources will have the greatest impact.Lead the organization of the marketing function through an annual plan, activity calendar, budget allocation and project reviews. Define the digital marketing strategy, including the choice of advertising platforms, target audiences and campaign investment. Lead marketing strategy for product launches and ongoing promotion with Product Management. Define positioning, customer benefits, target markets and campaign objectives, and coordinate execution across regions.Set priorities and content standards for how the brands and products are presented through channel partners. Lead improvement plans with Sales and partners to strengthen product information, online presentation and joint marketing effectiveness.Lead project coordination with suppliers and internal teams, and assess results with Sales to guide future participation.Introduce AI tools and workflows to improve marketing efficiency, content development and campaign delivery, while maintaining technical accuracy and brand standards.Set the content strategy and project priorities to support brand and product objectives. Determine what to deliver internally and what to outsource, define briefs and quality expectations, and direct external partners for video, manuals, design and other specialist work.Define how marketing performance and return on investment will be measured. Review campaign and event results and lead quality, and use the findings to adjust strategy, priorities and spending.Essential RequirementsDigital marketing experience: proven ability to plan and deliver B2B campaigns, select advertising platforms, manage spending and use results to improve visibility and qualified lead generation.Project management and organization: a track record of coordinating multiple projects, stakeholders, suppliers and deadlines, with clear plans, budgets and follow-up.Marketing ownership and judgment: experience taking responsibility for marketing plans, recommending improvements and deciding where to focus resources, with the ability to work independently and remain hands-on.Technical B2B experience: ability to understand technical products, communicate customer benefits clearly and work closely with Product Management and Sales on messaging, launches and promotion.AI implementation: practical experience introducing AI tools and workflows into marketing activities, with examples of implementation and improvements in efficiency.Global Marketing experience.7+ years of experience executing and strategizing digital marketing programs in a B2B environmentPreferred ExperienceElectronics, industrial equipment, manufacturing or related technical markets.Experience improving marketing content and activities with channel partners.International marketing experience. Familiarity with HubSpot, Salesforce or similar marketing and CRM tools.Travel may be required for trade shows, partner activities and internal meetings.Education RequirementsBachelor’s degree MBA is a plus

This position is eligible to earn a discretionary bonus based on performance metrics and other criteria outlined in our applicable bonus plan.

We consider several job-related, non-discriminatory factors when determining the pay rate for a position, including, but not limited to, the position’s responsibilities, a candidate’s work experience, a candidate’s education/training, the position’s location, and the key skills needed for the position. Medical, Dental And Vision Insurance; Health Savings Account, Health Care And Dependent Care Flexible Spending Accounts; Company Paid Short-Term Disability And Long-Term Disability; Company Paid Employee Basic Life And Ad&D Insurance; Supplemental Employee And Dependent Life Insurance; Paid Time Off, Including 10 Paid Holidays Per Calendar Year, 120 Paid Vacation Hours For Salaried Positions And 80 Paid Vacation Hours For Hourly Positions Annually, 40 Paid Sick Leave Hours Frontloaded Annually On January 1St Or As Provided Under State And Local Paid Sick Leave Laws, Business Travel Services; And An Employee Assistance Program That Includes Company Paid Counseling Sessions And Legal Services. Eligibility For Benefits Is Governed By Applicable Plan Documents And Policies.
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.Dover Corporation and our affiliated operating companies want to alert applicants to internet job posting fraud, where parties posing as Dover employees, recruiters, or other agents, try to engage with online candidates in an attempt to steal personal and/or financial information. We do not endorse or engage in any recruitment practices that involve payment or personal information outside of our official application and hiring process. Please verify the authenticity of an invitation to apply for a job, or for a job offer by contacting us directly through our Dover and affiliated operating company websites at . To learn how you can protect yourself, review our Recruitment Fraud Notice on our careers site.

Vacancy posted 2 days ago
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