Corporate Strategist - Remote

Remote/Homebased

Full time

The Campaign Strategist develops and oversees multi-channel campaign strategies across a portfolio of clients, ensuring each initiative is grounded in strong audience logic, funnel movement, and clear business objectives. This role focuses on defining audience strategy, writing BRDs, shaping campaign requirements, and improving operational processes. The strategist must be able to manage multiple client strategies simultaneously, balancing deep strategic engagements with fast-turn, ad-hoc requests. BRD Creation — Translate strategic direction into clear, actionable Business Requirements Documents for analytics and operations teams.

Cross‑Functional Partnership — Partner with analytics, creative, media, and operations teams to ensure campaigns are structured correctly and audiences are deployed strategically.

Process Improvement — Identify workflow gaps, inefficiencies, and opportunities to streamline campaign development and audience selection processes.

Performance Interpretation — Interpret high‑level campaign results and translate them into strategic insights and recommendations.

Proven ability to build campaign strategies, define target audiences, and map lead‑to‑customer journeys.

Strong ability to write structured, actionable BRDs.

Ability to juggle multiple strategies, deadlines, and ad‑hoc requests without sacrificing quality.

Experience across all funnel stages, including prospect, lead, and customer.

Familiarity with CRM platforms, CDPs, or marketing automation tools (conceptually).

Travel Requirement 20%+

Additional Locations (if applicable): Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention Colorado, California, Connecticut, Massachusetts, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, Virginia, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact View email address on click.appcast.io are leaders in helping brands achieve the number one mantra for every business – know your customer. For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting‑edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

Our values represent our brand promise – to our clients and to our associates – and define our company culture.

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