Head of Marketing Management Remote (m/f/d)
$80k - $85kicreatives
Temp to Hire: $42.00/hr / 40 hours/wk (once converted to Full Time, Salary will be $80-85k)
Remote: Must live in South Florida
Travel: Icreatives, a leading staffing firm, is seeking a talented Director of Marketing to lead the strategic development and execution of marketing initiatives for a luxury resort company. As a key member of the marketing team, you'll drive direct bookings, build brand equity, and expand the company's reach across key markets.
Advertising & Budget Oversight
Plan and execute a $2 million+ annual advertising strategy
Manage and monitor marketing budgets
Brand Strategy & Campaign Execution
Develop integrated marketing plans to support direct bookings and increase brand visibility
Support third-party sales channels with brand-aligned creative and marketing collateral
Maintain consistent messaging and visual branding across all touch‑points
Public Relations & Content Strategy
Oversee influencer partnerships, media visits, and press initiatives
Manage and coordinate creative and content for the company's website
Performance Analysis & Market Insights
Monitor performance metrics and optimize tactics
Conduct competitive benchmarking to maintain brand edge
Manage creative and digital agencies, content creators, PR firms, and other external vendors
Lead cross‑functional collaboration with Sales, RevenueManagement, and on‑property operations teams
8-10+ years in a senior marketing role, ideally in the resort, hospitality, or travel industry
Strong digital marketing knowledge, including SEM, SEO, social, CRM, and web analytics
Experience managing websites, creative content, and e-commerce performance
Bachelor's degree in Marketing, Communications, Hospitality, or related field; Work Structure & Travel
Based in South Florida, remote with flexible schedule
Required to travel to Jamaica 4‑6 times per year
Occasional travel to industry trade shows, PR events, or partner activations
All qualified applicants and talent will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristics protected by law. We believe in providing a culture that embraces and champions diversity, equity, and inclusion because it truly fosters creativity.
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