HR Generalist - Employee Relations & Recruiting

Human Resources Generalist

Corporate Office | Union City, CA
FLSA (Fair Labor Standards Act): Exempt
Reporting Structure : Sr HR Manager
Vintners Distributors is the corporate arm that oversees West Coast Convenience, Eaton Foods, Eatswell, and Prohas Enterprises. Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy Krunchy Chicken, and other quick-service restaurant brands. Headquartered in Union City, CA, the company operates a growing network of convenience stores, fuel stations, and car washes across California. Founded in 1978, it also develops real estate and owns and operates its locations.
Vintners Distributors continues to expand and seeks customer-focused individuals who want to make an impact. We are committed to delivering high-quality, better-for-you products and an exceptional store experience, guided by our core values: People, Teamwork, Communication, Training, Results Matter, Fun, Customer-Centered, and Safety.
If you thrive in a fast-paced environment and are driven by service, innovation, and teamwork, we invite you to join us in redefining convenience for our customers every day.
We are seeking a detail-oriented, motivated HR Generalist to join our corporate HR team. The role starts with HR operations work: onboarding, employee separations, and ad hoc requests. It then moves into a region-specific HR Generalist role with full HR support for an assigned group of locations. The ideal candidate is organized, professional, handles sensitive information with discretion, and wants to grow into a broader HR role.
Phase 1 – HR Operations: Learn our entities, systems, policies, and processes by owning core lifecycle transactions and supporting the HR team. Phase 2 – Regional HR Generalist: Take on full HR Generalist duties for an assigned region. You'll be the main HR contact for the region's managers and employees.
Key Responsibilities – Phase 1: HR Operations
Coordinate new hire paperwork, background checks, I-9/E-Verify, HRIS setup, and new hire orientation. Make sure each new hire is set up accurately and on time.
HRIS Data & Records: Support HR projects as assigned.
Assist with recruiting coordination, open enrollment, compliance postings, and HR training sessions.
Key Responsibilities – Phase 2: Regional HR Generalist:
Regional HR Partner: Act as the go-to HR contact for store managers, district leaders, and employees in your assigned region. Employee Relations: Advise managers on performance issues, coaching, and corrective action. Conduct workplace investigations and recommend resolutions in line with policy and the law.
Administer FMLA, CFRA, PDL, and workers' comp claims for the region. Performance Management: Support the review cycle, PIPs, and documentation of employee performance.
Recruiting & Staffing: Partner with regional leaders on staffing needs, job postings, screening, and interview coordination.
Compliance & Training: Make sure the region follows California and federal labor laws, wage and hour rules, and company policy. Deliver or coordinate HR training, including harassment prevention.
Reporting & Data: Pull and analyze HRIS reports for the region. Flag risks and recommend improvements.

Bachelor's degree in HR, Business Administration, or related field, or equivalent work experience

• 5+ years of HR experience; multi-site or retail experience preferred
• Experience with HRIS systems; Proficient in Microsoft Office, especially Excel
• Valid driver's license and reliable transportation (required for regional travel)

Vacation and Paid Holidays

• Health Benefits (Medical, Dental, and Vision)