Marketing Graphic Designs

We are seeking a creative, detail-oriented Graphic Designer with hands-on experience in the decorated apparel industry. This role combines graphic design, prepress production, and marketing responsibilities. The ideal candidate understands the technical requirements of digital printing, screen printing, and embroidery, and can also develop and execute marketing strategies that grow brand awareness and generate leads.

Key Responsibilities

Graphic Design & Prepress Production

Prepare and separate files for screen printing (spot color separations, halftones, trapping, etc.)

Digitize logos and artwork for embroidery using Wilcom

Ensure proper file setup including resolution, color modes, vector formatting, and print specifications

Create mockups and proofs for client approvals

Work closely with production staff to ensure artwork prints accurately and efficiently

Maintain organized file structures and job archives

Marketing & Brand Management

Develop and execute marketing strategies for the company

Manage X (formerly Twitter) presence

Plan and maintain a consistent content calendar

Create promotional graphics, email campaigns, flyers, and digital ads

Update and maintain the company website (graphics, product pages, blog posts, promotions)

Monitor engagement metrics and adjust strategies accordingly

Maintain brand consistency across all marketing platforms

Required Skills & Experience

Industry Experience: 2+ years’ experience in the decorated apparel industry

Strong understanding of:

Digital garment printing workflows

Embroidery production and digitizing

Software Proficiency:

Adobe Illustrator (advanced level)

Adobe Photoshop (advanced level)

Wilcom Embroidery Studio (digitizing and editing)

Technical Knowledge:

Vector artwork creation and editing

Color separations for screen printing

Understanding of garment decoration limitations and best practices

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