Head of Marketing, Public Relations & Communications

Director Of Marketing And CommunicationsThe Director of Marketing and Communications will play a key role in the alignment with MCC's core values and strategic priorities, reporting to the Senior Director of Communications, Marketing, and Public Relations. The Director of Marketing and Communications will develop and lead strategic marketing and communication plans for the organization with the goal of increasing brand awareness from community stakeholders, including prospective and current: clients, funders, partners, providers, donors, and volunteers. This position directs the efforts of marketing staff and coordinates, at the strategic and tactical levels, with various departments within MCC.Maternity Care Coalition (MCC) is a community-based nonprofit organization serving Pennsylvania and Delaware with over four decades of commitment to improving maternal and child health and early care and education. MCC's mission is to improve the health and well-being of pregnant women and parenting families and enhance school readiness for children 0—3. We achieve this through direct service, advocacy, and research, in collaboration with individuals, families, providers, and communities. We envision a future where parents impacted by racial and social inequities can birth with dignity, parent with autonomy, and raise babies who are healthy, growing, and thriving.Leadership And ManagementOversee the Marketing and Communication Coordinator as well as relevant marketing consultant(s) and volunteersSets clear performance expectations through frequent feedback, mentoring, coaching, and ensuring open communication in team building that embrace and optimize the team's strengths and diversityWork closely with MCC staff across departments to manage interdepartmental projects, and serve as a member of cross-departmental agency teams to provide creative input and advice on the communications and marketing aspects of MCC's programs, services, and policy and advocacy workManage administrative responsibilities involved in keeping the department running smoothly and in coordination with the rest of the organization, including credit card reconciliation, invoice processing, and vendor relationship management.Keep track of and assist in managing department calendars, including project calendars and campaign schedules.General/Evergreen Agency MarketingStructures and implements marketing strategies to: Build awareness of MCC and its programs and servicesPublicize accomplishments and position MCC as a thought leader in the field of maternal health within the broader communityAdvance and protect MCC's identity and imageEvaluates strategies for new marketing and outreach opportunities, ensuring alignment with strategic growth priorities and use of data and analytics, KPIs, and ROI to drive strategy.Creates and maintains evergreen agency promotional and other marketing materials, including brand templates and standards for staff and external use.Oversee contractors and vendors used in client- or internal-facing brand and marketing projects.Digital MarketingLeads creation of innovative and creative marketing collateral, including but not limited to digital ads, social media campaigns, blogs, and emails.oversee maintenance of social media accounts.Maintain and update content on website in accordance with approved agency external language and other promotional materials; support implementation of larger-scale website updates.Program PromotionLeads creation of innovative and creative marketing collateral, including but not limited to mailers, advertisements, postcards, flyers, and brochures.Implements, creates, and oversees marketing strategy for grant-funded initiatives and programs. Project manages timelines and budgets, reporting as needed, and interdepartmental collaboration.Creates and implements project timelines for agency-wide Marketing projects and oversees project timelines managed by direct reports.Fundraising And Event SupportSupports fundraising activities by partnering with the Development and Grants teamsSupports event planning and promotion through the production of print and promotional materials.Supporting ResponsibilitiesServe as support staff for MCC's External Affairs Committee.Commit to understanding and prioritizing MCC's diversity, equity, inclusion and justice practices.What We're Looking ForDemonstrated understanding of Diversity, Equity, Inclusion, and Justice Principles. Impeccable ability to write and edit (writing sample required)Strong understanding of marketing best practices for print and online channels.Experience executing large-scale agency pieces such as an Annual ReportExcellent skills in communications, project management, and administration, including the ability to set priorities, handle multiple tasks, and manage time effectively.Computer competency in word processing, preferably Microsoft Office Suite products, as well as experience with Adobe Creative Suite including InDesign, Photoshop, and Illustrator.Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.Operate related office equipment and use necessary tools. Regular keyboarding and computer use.Although work is primarily indoors, you will be required to travel to community locations.May require working non-traditional hours for evening meetings and weekend events.QualificationsExperience, Education, and LicensureA minimum of five years of related work experience in marketing and communications, preferably in the nonprofit sectorA minimum of two years of supervisory experienceKnowledge of the Philadelphia region and relevant health partners and players is desirableBS/BA or equivalent lived or professional experienceWhy Join MCC?Competitive Benefits:Four (4) weeks paid vacation, plus one (1) week paid Winter BreakMedical, Prescriptions, Dental, Vision, Identity Theft through CIGNAEmployer-Paid Basic Life and Accidental Death and Dismemberment InsuranceEmployer-Paid Employee Assistance ProgramEmployer-Paid Long-Term Disability InsuranceVoluntary & Supplemental Life Insurance, Short-Term DisabilityFlexible Spending Accounts and Commuter plansMedical Waiver CreditHealth Savings Account (HSA)403B Retirement Plan with Employer MatchPet InsuranceWellness Programs12 weeks of paid parental leaveMCC is a qualified PSLF EmployerCompetitive SalariesAnticipated Hiring Salary $68,778.84 based on qualifications and experience.Employees may become eligible for compensation increases within the salary range over time, consistent with performance, market conditions, internal equity, and business needs.