Head of Public Relations and Communications
$115k - $130kManolo Blahnik Group
Communications
Communications Director
Schedule: Full-Time Hybrid; Our Values Every day the energy, creativity and passion of Manolo permeates through our business.
We strive for timeless beauty and quality craftmanship.
Purpose The Communications Manager will ensure the smooth and efficient running of our busy press office, managing and oversee all elements of samples and gifting and their respective budgets, product placement, and celebrity outreach, as well as acting as a brand ambassador to build and maintain solid industry relationships with senior press and influencers. Working closely with Communications, Retail, Commercial, Product Development and Wholesale teams, this role will drive best-in-class delivery across press, marketing, seasonal launches and special projects. This role will support the Communications Director in the development and delivery of events and activations in all US markets. This position will require exceptional project management, stakeholder management and the ability to lead cross-functional projects with confidence. The role will also support team development, ensuring clear direction, high standards and continued growth.
Responsibilities Work closely with the Communications Director to implement a national communications strategy across press, VIP, marketing, partnerships and events, ensuring alignment with brand objectives and commercial priorities
Develop and follow a multi-channel editorial strategy, identifying purpose and objectives for each platform
Develop the seasonal press stories and pitches, and trade and consumer press releases
Increase seasonal press coverage and feature placement opportunities
Build excellent relationships with editors, fashion directors, and key industry influencers
Continue to support the growth of the men’s business by strengthening relationships with men’s VIPs and media
Strategically plan and pitch press editorial around all brand events, new store openings and standalone ideas such as collaborations and one-off projects
Identify opportunities to leverage brand heritage through storytelling, content, events, partnerships and collateral
Work closely with the Director in the planning of events, activations and special launches
Partner with Retail, Commercial and Wholesale teams to ensure each function has the relevant seasonal assets, brand marketing materials, selling tools and campaign support required to drive performance
Build strong internal relationships across departments including Communications headquarter team, Commercial, Retail, Wholesale, Merchandising, Product Development, Legal and Finance
Identify key trends and opportunities in celebrity dressing, fashion week partnerships, events, consumer trends and cultural moments that can inform the communications calendar
Responsible for monitoring and reporting on statistics, rankings and ROI on editorial, VIP, social, special projects, and collaborations
Oversee reporting for global head office
Oversee and manage Fashion GPS with the PR Coordinator, ensuring all shoot requests are responded to
Manage and secure national and regional coverage in print publications, newspapers and key digital (local Miami, PB, LA, etc.)
Partner with Communications Director on agency briefing and management for outer market including a VIP agency in LA
Oversee seasonal press sample orders with the Press Coordinator
Manage sample and gifting portion of the department budget in collaboration with the Director and Finance team
Manage and oversee day-to-day activities of PR Coordinator, providing clear direction, support, feedback and opportunities for growth
Support a working culture of collaboration, accountability, excellence and proactivity
Escalate risks, challenges and opportunities to the Communications Director in a timely and solution-focused manner
Ensure all activities are delivered to the highest standard that reflects the creativity, heritage, craftsmanship and luxury positioning of Manolo Blahnik
PR Manager, Press Officer) within a luxury brand
Ability to build relationships and network easily, both internally and externally (industry and press)
Ability to work in a fast-paced and entrepreneurial environment by being flexible and adaptable
Curious and culturally aware, with a strong understanding of commercial and marketing trends shaping the luxury landscape
Strong and effective communication and presentation skills and an ability to converse with a diverse range of people at all levels
Proficient in MS Office, Adobe, Fashion GPS and DMR
Passionate brand ambassador for Manolo Blahnik with an appreciation for creativity, craftsmanship, heritage and luxury
Annual PTO: 20 days’ vacation, your birthday, 2 personal days, 6 sick days, 11 public holidays
Comprehensive health, dental and vision plans
401(k) retirement plan with employer match
Enhanced family-friendly policies
Our Commitment to Diversity, Equality and Inclusion Manolo Blahnik is an equal opportunity employer and are committed to preserving a caring, diverse and inclusive culture with people who feel a real sense of belonging. We recruit and reward based on capability and performance. We all hold a responsibility to recognise and respect our diversity and to support this in our words and actions.
If you need reasonable adjustments at any point in the application or interview process, please let us know.
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