Head of Project Management

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Project Manager

Full Time Carlsbad, CA, US

Project Manager

Marketing

Creative/ ecomm/ marketing

Outerknown, Firewire Surfboards and Slater Design is seeking a highly organized, proactive, and collaborative Project Manager to help drive operational excellence across our marketing and brand organization. This role sits at the intersection of creative development, go-to-market execution, and systems/process management—ensuring that campaigns, assets, and cross-functional deliverables move efficiently and effectively from concept to launch.

You will be the connective tissue across Marketing, Creative, Ecommerce, Wholesale, Product, and International teams—building scalable processes, managing timelines, owning our digital asset ecosystem, and ensuring flawless delivery of go-to-market tools and assets to internal teams and external partners.

This is an ideal role for someone who loves building order from complexity, thrives in fast-paced environments, and has a passion for operational rigor paired with high emotional intelligence and the ability to manage multiple priorities.

Project & Process Management

Own and manage the end-to-end marketing and creative workflow—from intake and prioritization through launch and post-mortem.

Build and maintain clear project timelines, calendars, and cross-functional workflows across seasonal and campaign initiatives.

Lead weekly project status meetings and ensure accountability across teams and deadlines.

Support resource planning and help prioritize work across multiple teams and initiatives.

Streamline asset management workflows to improve cross-functional accessibility, ensuring teams can locate, share and utilize creative resources within the DAM.

Go-to-Market Operations

Support development and execution of Outerknown & Firewire go-to-market process across seasonal launches, campaigns, and product stories.

Manage the creation of GTM calendars in XLS and Asana.

Ensure timely delivery of all go-to-market materials to key stakeholders including Wholesale, International, Retail, and Ecommerce teams.

Manage distribution of launch assets, product storytelling tools, campaign toolkits, and sales enablement materials to regional and channel partners.

Build a post mortem review for all data and qualitative feedback for future learnings.

Creative Development Support

Partner closely with the Creative team to manage timelines, reviews, approvals, and production milestones.

Support briefing, routing, and approvals for photo/video, campaign creative, retail assets, and digital deliverables.

Help ensure creative work is delivered on time, on brand, and aligned to business priorities.

Leverage Asana, our project management tool, to the fullest. Serve as the central point interdepartmentally to speed up briefing and asset delivery.

Act as a key liaison between Marketing, Creative, Product, Ecommerce, Wholesale, International, and external partners.

Contribute to the development and execution of brand activations

Working with 3 rd party vendors on costing and production of materials, budget and on-time asset delivery.

Maintain strong communication on requested assets for retail and wholesale partners.

5+ years of experience in project management, marketing operations, creative operations, or go-to-market management, preferably in fashion, retail, or consumer brands.

Strong experience managing cross-functional marketing and creative workflows.

Hands-on experience with Digital Asset Management systems (Bynder preferred).

Strong knowledge of project management tools such as Asana, Monday.Ability to manage multiple priorities and deadlines simultaneously.

Passion for brand storytelling, product, and operational excellence.

Experience supporting apparel or lifestyle brands preferred.

Familiarity with ecommerce workflows and digital content publishing.

Experience building new processes and systems from the ground up.

Understanding of wholesale and international marketing support needs

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