Technology Strategist - Marketing

Generative Engine Optimization Strategist About us We are a modern marketing collective built for scale, efficiency, and impact. As the parent company, Agital supports three specialized go‐to‐market agencies—Go Fish Digital, REQ, and WDG—with shared infrastructure, advanced technology, and deeply experienced people, allowing each brand to do its best work. Go Fish Digital makes the complex simple and the simple powerful by uniting strategy, creative, media, and SEO into one seamless engine for growth. REQ connects storytelling, technology, creativity, and digital strategy so ambitious organizations can own what's next. WDG designs and builds enterprise web experiences that connect with diverse audiences and help organizations adapt to rapid technological change. Together, we operate as one strong, collaborative ecosystem, backed by smart systems, AI‐powered capabilities, and a culture of curiosity, where people can grow their careers while shaping how ambitious brands grow in the world. Go Fish Digital is where digital marketing meets clarity, creativity, and scale. We're looking for a sharp, systems‐minded strategist to lead AEO/GEO work across B2B, B2C, and eCommerce accounts, helping brands earn visibility, citations, and demand inside LLM‐driven search experiences (ChatGPT, Google AI Mode/AI Overviews, Perplexity, etc.). As an AEO/GEO Strategist, you'll own strategy from diagnosis to execution, translate complex LLM concepts into clear client‐ready narratives, and turn owned assets into measurable improvements in how generative engines understand, select, and cite our clients. What you'll do You'll own AEO/GEO strategy for assigned accounts from kickoff through ongoing iteration, and you'll be responsible for auditing and prioritizing owned‐asset improvements across solutions pages, collections and category pages, PDPs/PLPs, help centers, and comparison pages. You'll develop GEO content plans that align to defined persona cohorts and buyer‐journey stages, while creating client‐facing reporting and insights that clearly explain what changed, what worked, and what's next. You'll also identify cross‐channel opportunities where SEO, content, PR, and paid efforts can reinforce generative visibility, and document and improve internal workflows, templates, and QA standards as the space evolves. You'll be trusted with things that matter: strategic direction, performance interpretation, and client confidence in a space that's still being defined. Operate as a trusted advisor: lead client conversations, align expectations, and communicate wins/risks with clarity. Influence & Execution Using Owned Assets Improve solution pages and commercial landing pages to close buyer‐journey gaps (use‐case clarity, objections, proof, comparisons, FAQs, supporting entities). Create GEO‐first content that outperforms baseline LLM understanding through structured, high signal coverage (clear definitions, constraints, examples, decision logic, pros/cons, edge cases, and "what to do next" guidance). Recommend and collaborate on structured data, internal linking, and content architecture that strengthens entity associations and retrieval‐ready coverage. Build persona cohorts, buyer‐journey maps, and prompt/intent taxonomies Produce semantic maps (topics → entities → questions → evidence) and prioritize coverage based on demand and business value Generate and refine prompt sets for tracking, benchmarking, and iteration Measurement, Learning, and Adaptation Track performance with a GEO measurement mindset (visibility, citation/carry‐through, prompt coverage, conversion contribution), and translate findings into next actions. Familiarity with technical SEO fundamentals (crawling/indexation, internal linking, structured data, canonicals). Strong proficiency using AI tools (ChatGPT, Profound, and agentic environments) to accelerate research, mapping, and content systems—while maintaining quality control. eCommerce experience (PLP/PDP optimization, attribute‐driven content, category taxonomy, merchandising alignment). Demonstrated experience influencing outcomes through owned content/IA optimization (commercial + informational). Experience building measurement frameworks (dashboards, tracking systems, prompt libraries, content QA rubrics). Guidelines for your application What We Need: Alongside your resume, craft a one‐page cover letter that gives us some perspective into your unique journey and passion for this role. Handling Attachments: Some platforms can be tricky. Bonus points for work samples — links in CVs or resumes are good, too! Without it, your application won't be reviewed. Ensure all our requirements are met — incomplete applications won't progress. We appreciate the effort you put into your application and look forward to getting to know you better! #