Telecommute Head of Marketing

Job Description Corporate Marketing Director

Multi-Location Automotive Group (15+ Rooftops)

Confidential | Growth-Oriented Leadership Role

We are seeking a Corporate Marketing Director to build and lead the marketing function for a 15+ location automotive group serving a predominantly Hispanic market . The right candidate is both strategic and hands-on—capable of creating structure, driving performance, and developing culturally relevant marketing that resonates authentically within Hispanic communities. Design and execute a full-funnel marketing strategy across paid media, organic content, community engagement, and OEM programs.

Build and lead organic content strategy , including social, video, and local storytelling tailored to Hispanic audiences.

Set execution standards and ensure consistent performance across multiple rooftops and brands.

Lead a community outreach team focused on authentic partnerships, visibility, and brand trust.

Own monthly marketing performance reporting , translating data into clear, actionable insights for executive leadership.

Maximize manufacturer advertising reimbursement and co-op programs , ensuring compliance while capturing all available funds.

Partner closely with operations, finance, and store leadership to align marketing investment with profitability and growth.

Experience leading marketing in multi-location environments (automotive strongly preferred).

Strong understanding of Hispanic consumer behavior , bilingual or bicultural messaging, and culturally relevant content.

Entrepreneurial mindset with a bias toward building, testing, and improving systems.

Seeking a long-term leadership role , not a short-term campaign position.

Competitive executive-level compensation , commensurate with experience

Performance-based incentives aligned with group growth

Potential re-location budget or remote opportunities , candidate dependent