Marketing & Advertising Copywriter | Remote
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Copywriter (Contract) The objective of this contract engagement for the Copywriter is to deliver high-impact, strategically grounded copy across key project milestones. They will create compelling copy deliverables for Curology and Agency skincare brands, covering key channels such as product packaging, digital advertising, email/SMS, social media, and website content.
The Copywriter delivers clear, consumer-friendly copy aligned with established campaign briefs and brand standards. They will also interface with medical and legal reviewers as needed to ensure all submitted deliverables meet compliance guidelines and protect patient trust.
Copy Development & Brand Voice
Write marketing copy for Curology and Agency skincare brands, including websites, paid ads, organic social, and email/SMS.
Maintain and evolve the brand voice consistently across all channels and consumer touchpoints, upholding brand guidelines while innovating over time.
Translate marketing objectives into copy that is both strategic and compelling, simplifying complex information into clear, consumer-friendly messaging.
Apply SEO best practices and platform conventions to optimize copy performance across digital channels.
Edit and proofread meticulously to ensure clarity, accuracy, consistent casing, and error-free grammar and spelling throughout all deliverables.
Campaign & Content Strategy
Partner with designers to develop concepts, big ideas, and cohesive copy and visual expressions for go-to-market campaigns.
Contribute a clear creative point of view during concepting, grounding ideas in category trends and consumer behavior.
Craft consumer insight-driven copy that guides prospective customers through the awareness-to-conversion journey.
Draw on knowledge of the skincare and beauty landscape, including emerging trends and cultural context, to develop copy that connects authentically with target audiences.
Partner with Medical and Legal teams to refine and clear all copy, ensuring compliance without sacrificing effectiveness.
Communicate proactively and transparently in a remote environment, flagging blockers and pivoting as business needs shift.
Manage multiple projects simultaneously and independently, meeting deadlines with minimal supervision.
Navigate ambiguity with a proactive mindset - this role operates in a high-change environment where the ability to adapt, maintain quality, and keep moving is essential.
Demonstrated track record producing effective copy across multiple marketing channels, including email, social, digital advertising, and web.
Portfolio that showcases impactful headlines, polished long-form and short-form copy, and clear adaptability across platforms and formats.
Ability to simplify technical or clinical skincare information into consumer-friendly, brand-appropriate messaging.
Working familiarity with SEO best practices and how they apply to web copy and product content.
Experience working with medical, legal, or compliance reviewers to refine copy within regulated or sensitive categories.
Proven ability to manage a high volume of concurrent projects independently in a remote-first environment, taking initiative without waiting to be directed.
High adaptability in fast-changing environments - comfortable making sound creative decisions when priorities shift, direction is incomplete, or the path forward is unclear.
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