Head of Product Marketing (Remote)

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

The Product Manager for downstream Marketing will assist in developing and implementing strategic and tactical initiatives for a key product and/or market segment on a global basis to help drive direction and growth. Demonstrates leadership within the Division Marketing department, takes an active role in day-to-day operations, and participates in product development activities for product and/or market segment responsibility.

Form relationships with and know key customers/distributors and major buying groups.

Communicate with domestic sales force and global marketing entities (directly and through international marketing).

Identify and communicate market trends to division management and internal team.

Develop and implement comprehensive product marketing plans including strategic and technical components

Identify and develop marketing programs, sales tools and promotions.

Work with R&D to develop a strong portfolio of product development projects that support the strategic direction and grow the business as needed.

Take an active role on product development teams as leader or key participant.

Bachelors degree required, MBA preferred

Excellent written and verbal communication skills and interpersonal relationship skills including consultative and relationship management required

Experience working in, marketing, health-tech, or healthcare industry preferred

Substantial knowledge of marketing concepts and principles required

Ability to create comprehensive marketing strategies with supporting plans and the ability to implement.

Possess a clinical knowledge related to hospital environment, clinical practice and reimbursement policies preferred

Ability to interact with senior internal and external personnel on significant matters often requiring coordination between organizations across business units

Ability to manage competing priorities across multiple product lines

Ability to establish and maintain Excel financial/forecast models to support cases, market segment evaluations and commercial pathways for short-term and long-term initiatives

Ability to work in a team environment, working closely with global marketing team, key opinion leaders and regional sales teams

At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.

For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD’s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you’ll discover a culture in which you can learn, grow and thrive.

To learn more about BD visit .

We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.

USA AZ - Tempe Headquarters

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We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

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