Senior Social Media Content Creator

We’re looking for a conceptually strong, creatively hybrid Social Content Creator to join the Studio team at Code and Theory. This role is built for a modern, multi-skilled maker—someone who moves fluidly between concept, writing, art direction, and execution, and knows how each of those disciplines flex across today’s most influential platforms.

You’re equal parts creative thinker and hands-on doer—fluent in traditional tools like Adobe Creative Suite and Figma, but just as comfortable prototyping in generative design programs like Weavy, Runway, Firefly, Midjourney, ChatGPT, Higgsfield, Veo, or whatever’s next. You understand that the best content doesn’t just look good—it performs, and you’re energized by building ideas that feel native to the platform, rooted in insight, and optimized for speed.

You’ll help lead content-first projects across top-tier clients and internal initiatives, including branded content, social campaigns, editorial series, thought leadership, and creative storytelling formats. You’ll guide junior creatives, partner with social strategists and motion designers, and help push the boundaries of what fast, smart, social first creative can be.

Lead the creative development of content and social-first projects—from idea through hands-on execution

Flex across writing, art direction, visual design, and motion guidance—building ideas that live natively in feed, on screen, and in culture

Craft platform-specific executions that respect the unique tonality, behavior, and pace of each format—Instagram, TikTok, LinkedIn, YouTube Shorts, etc

Take short or open briefs and translate them into campaignable creative systems, modular content, or quick-fire storytelling formats

Use generative tools and AI workflows to accelerate ideation, design, and production—Runway, Firefly, ChatGPT, Veo, Higgsfield, Weavy, and more

Help evolve how we work—building systems, templates, and processes that blend human creativity with machine speed

Partner with tech and motion leads to explore new content formats and innovations in short-form storytelling

Understand what’s trending, what’s working, and what audiences respond to—bringing insights into creative work in real time

Create content with a performance mindset—understanding platform algorithms, community behaviors, and how to build engagement

Collaborate with social strategists and media partners to optimize creative for distribution and iteration

Work closely with project managers, producers, and strategists to ensure smart, efficient workflows

Be a key voice in brainstorms, pitches, and creative presentations—helping to shape the creative bar for content across the agency

Experience across social, content, and platform-first storytelling—within an agency, publisher, or in-house team

A strong portfolio that shows a balance of conceptual thinking and hands-on execution—including copy, design, and cross-platform content

Proficiency in Adobe Creative Suite, Figma, and generative tools (Firefly, ChatGPT, Midjourney, Runway, Veo, etc.)

Deep understanding of modern content formats, platform behaviors, audience dynamics, and creative performance metrics

Experience delivering work across a wide range of media: static, motion, editorial, live-action, and hybrid production

You bring sharp ideas and stylish execution to every project—whether it’s a 3-second scroll-stopper or a multi-part content series

You help define a new standard of AI-enhanced, high-performance creative that blends speed, craft, and relevance

You push the team to think more strategically, act more natively, and experiment more boldly—without losing sight of quality

You become a go-to creative lead for social-first, performance-minded content—trusted by clients and internal teams alike

Born in 2001, Code and Theory is a digital-first creative agency that sits at the center of creativity and technology. We pride ourselves on not only solving consumer and business problems, but also helping to establish new capabilities for our clients. The Code and Theory global network of agencies is growing and includes Kettle, Instrument, Left Field Labs, Create Group, Mediacurrent, Rhythm, and TrueLogic.

Striving never to be pigeonholed, we work across every major category: from tech to CPG, financial services to travel & hospitality, government and education to media and publishing. Morgan Chase, Lenovo, Marriott, Mars, Microsoft, Thomson Reuters, and TikTok.

The Code and Theory network is comprised of nearly 2,000 people with 50% engineers and 50% creative talent. This is a full-time role, based in the United States. The target range of base compensation for this role is $95,000 - $120,000.