Graphic Art/Design Illustrator

Starting as a small sneaker store in Chinatown near the Las Vegas strip, we took a passion for sneaker culture and turned it into a movement of art + fashion, cultivating premium menswear from all over the globe. We’re home to over 120 of the most exclusive top-tier brands, from Nike and Stone Island to Off-White and Comme des Garçons, including our private label brand of essential cut and sew apparel. At FEATURE, we’re in a never-ending pursuit of the latest and greatest niche brands and are always evolving while offering some of the most exclusive, limited-release products in the world. We are now rapidly expanding with the success of our online store and growing retail presence. Position Overview The Graphic Designer plays a key role in bringing the FEATURE brand to life through innovative design across product development, retail experiences, marketing initiatives, and brand collaborations. This position is responsible for developing original graphics and creative assets for FEATURE private label collections, collaborative products, retail activations, and marketing campaigns while ensuring consistency with the FEATURE brand identity and partner brand standards.
Working cross-functionally with Product Development, Brand Marketing, Retail Operations, Creative Leadership, and external brand partners, the Graphic Designer supports the creative process from concept through production by developing production-ready artwork, creating technical design documentation, reviewing product samples, and delivering compelling visual solutions that elevate the FEATURE brand. This role exercises sound creative judgment while balancing creativity, production feasibility, licensing requirements, partner brand standards, and business objectives.
Essential FunctionsProduct Design & Development
Design original graphics for FEATURE private label apparel, footwear, headwear, accessories, home goods, and seasonal collections.
Develop graphics, colorways, material layouts, and branding elements for collaborative products and footwear projects.
Support the cut-and-sew development process by creating graphics, artwork placement guides, trims, labels, patches, and other visual design elements.
Create packaging, hang tags, labels, stickers, and other branded materials supporting FEATURE products.
Develop mood boards, concept presentations, and visual inspiration for seasonal collections, collaborations, and special projects.
Research fashion, footwear, art, streetwear, and cultural trends to inspire innovative product and brand concepts.
Technical Design & Production Support
Create detailed tech packs, production-ready artwork packages, and supporting documentation that clearly communicate design intent to vendors and manufacturing partners.
Coordinate artwork deliverables to support seasonal calendars, sampling timelines, and production deadlines.
Communicate directly with domestic and international vendors, manufacturers, and production partners regarding artwork, revisions, specifications, approvals, and production questions.
Build and maintain productive working relationships with domestic and international vendors, manufacturers, licensors, and brand partners to support timely product development and accurate execution of approved designs.
Review strike-offs, Pantone colors, embroidery samples, print samples, trims, labels, patches, and other production proofs to ensure quality, consistency, and adherence to approved designs.
Participate in collaborative sample reviews with Creative Leadership and Product Development, providing recommendations regarding graphics, colors, materials, branding, and overall execution.
Incorporate feedback into artwork and provide final graphic approvals once design requirements have been satisfied.
Review production samples to verify graphics, artwork placement, colors, branding, and overall execution accurately reflect approved designs.
Brand Collaborations & Licensing
Collaborate with internal teams and external brand partners on collaborative product and marketing initiatives.
Interpret and apply partner brand guidelines, licensing requirements, and creative standards across all design work.
Ensure collaborative products and marketing materials meet both FEATURE and partner approval requirements.
Develop presentations, mockups, and visual concepts for internal reviews, executive presentations, collaboration pitches, and partner meetings.
Retail, Marketing & Experiential Design
Design creative assets supporting retail stores, product launches, marketing campaigns, and brand activations.
Create window graphics, environmental graphics, vinyl decals, signage, point-of-purchase displays, branded merchandise, event graphics, and promotional materials.
Design logos and visual identities for branded events, activations, and special projects.
Develop digital and print assets supporting product launches, presentations, retail communications, and promotional initiatives.
Brand Stewardship & Creative Collaboration
Maintain a thorough understanding of the FEATURE brand identity and ensure consistency across all creative work.
Protect the integrity of the FEATURE brand and partner brands by ensuring all creative work complies with applicable brand standards, licensing requirements, and approval processes.
Present creative concepts, mood boards, and visual inspiration throughout the design and development process.
Collaborate with Product Development, Brand Marketing, Retail Operations, and other departments to develop creative solutions that support company objectives.
Maintain organized design files, artwork libraries, templates, and creative assets to support efficient collaboration and future use.
Manage multiple projects simultaneously while meeting established deadlines in a fast-paced environment.
Adapt to evolving business priorities by contributing to new initiatives, cross-functional projects, and special assignments that support FEATURE's continued growth and success.
Travel
~ Travel occasionally to retail locations, vendor meetings, collaboration meetings, trade shows, factories, photoshoots, and other business-related events as business needs require.

Performance Expectations Success in this role includes:
Delivering creative work that reflects FEATURE's brand identity and quality standards.
Meeting established project deadlines while effectively managing multiple priorities.
Maintaining consistency with internal and partner brand standards.
Collaborating professionally with internal teams, vendors, manufacturers, and external brand partners.
Demonstrating creativity, accountability, attention to detail, and sound design judgment.
Contributing innovative ideas that enhance FEATURE products, collaborations, retail experiences, and customer engagement.
Four (4) or more years of professional graphic design experience.
Experience creating production-ready artwork, tech packs, and technical design documentation preferred.
Advanced proficiency with Adobe Creative Suite, including Illustrator, Photoshop, and InDesign.
Background or interest in fashion, footwear, streetwear, or lifestyle brands preferred.
Creative thinking and visual problem-solving
Apparel graphics and product design
Technical design documentation and production file preparation
Understanding of brand guidelines and licensing requirements
Organization and project management
Passion for fashion, footwear, design, and contemporary culture
PTO Policy
~Prolonged periods of sitting and working at a computer.
Frequent use of a computer, keyboard, mouse, and standard office equipment.
Ability to occasionally lift and carry up to 25 pounds of product samples, displays, marketing materials, or design resources.
Ability to communicate effectively in person, by telephone, video conference, and email.
Ability to travel occasionally for business-related meetings, retail visits, collaboration projects, photoshoots, trade shows, and other company events.
Work Environment This position is primarily performed in an office environment with occasional travel to retail locations, warehouses, vendor meetings, collaboration meetings, photoshoots, trade shows, factories, and other business-related events. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of this position.
We prohibit discrimination and harassment of any kind and provide equal employment opportunities to all employees and applicants without regard to any characteristic protected by federal, state, or local law.