Physician Liaison - Healthcare Sales
IVI America
Physician Liaison
Under the direction of the Sales Director, the Physician Liaison will develop and implement strategic initiatives to drive physician relationship development across Boston and the surrounding areas. This role is responsible for increasing referral activity and supporting organizational goals and objectives within the IVI RMA Boston IVF territory.
Key responsibilities include, but are not limited to, developing new physician relationships, promoting programs and services, and analyzing data to identify growth opportunities and optimize outreach efforts throughout the assigned market.
As a Physician Liaison, you will have the opportunity to work independently, using your sales expertise to educate regional physicians and practices about IVI RMA's Boston IVF fertility treatment services and grow the referral network.
Essential duties and responsibilities include:
Covers Southern and Western MA, plus Rhode Island
Routinely visits with local physician community (in-person and virtual) to educate clinical staff and build/maintain relationships and referrals to Boston IVF
Builds relationships with OBGYN, PCP, Endocrinology, Urology and Oncology providers and office staff to update them on procedures, new technologies and ease referral process
Acts as an advocate to enhance communications with physicians and increase understanding of patient needs
Acts as Operations Liaison to referring MD offices
Regularly logs visit information in Salesforce CRM
Coordinates all physician-education marketing activities
Manages booth presence at various events/conferences throughout local market
Proposes unique corporate education alliances/opportunities
Reexamines print collateral; suggests new ways to enhance communication with clients
Stays up to date on research in the field and monitors competitor activity
Job requirements and skills:
- Excellent communication skills and upbeat, professional demeanor
- 2 years minimum sales experience preferred
- Healthcare-related sales experience preferred (but not mandatory)
- Ideal candidate will reside in reasonable proximity to assigned territory
- Must have reliable transportation (mileage reimbursement provided)
- Must be flexible with driving/covering large territory
- College education required
- Experience with customer relationship management software a plus (but not required)
About IVIRMA Global:
IVIRMA is the largest group in the world devoted exclusively to human Assisted Reproduction Technology. Along with the great privilege of providing fertility care to our patients, IVIRMA embraces the great responsibility of advancing the field of human reproduction. IVIRMA Innovation, as one of the pillars of IVIRMA Global, is a renowned leader in fertility research and science.
EEO:
IVIRMA is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: IVIRMA is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at IVIRMA are based on business needs, job requirements and individual qualifications, without regard to race, color, religion and/or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. IVIRMA will not tolerate discrimination or harassment based on any of these characteristics. IVIRMA encourages applicants of all ages.
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