SEO/Digital Marketing Copywriter
O'Reilly Auto Parts
The Digital Copywriter will be responsible for writing and/or developing online content for all digital marketing and eCommerce channels.
ESSENTIAL JOB FUNCTIONS
Conceptualize and write creative content for all channels within digital marketing and eCommerce, from email and social media to landing pages and custom content.Follow marketing plans and strategy documents to write SEO-optimized web content (i.e. product descriptions, product titles, How-To repair content, sponsored content for digital vendors, etc.)
Proofread and edit other work, adhering to AP style and SEO guidelines
Follow internal research and proofing processes while also seeking ways to increase team efficiencies
Work with the design team to ensure that copy and design elements work together seamlessly
Support the planning and execution of the content strategy for the website
Assist in the preparation of creative briefs for landing pages and other web content
Keep current with digital content and SEO best practices, search engine ranking, and keyword and competitor research tools.
SKILLS/EDUCATION/KNOWLEDGE/EXPERIENCE/ABILITIES
Required: Bachelor’s degree in journalism, marketing or relevant field.2+ years of experience in copywriting or other creative marketing fields
Excellent writing and proofreading skills.
Excellent verbal, communication, organizational, and time-management skills.
Proficiency in MS Office.
Ability to present a professional company image and positive attitude.
Comfortable in a TEAM-oriented work environment.
Ability to work productively and creatively with limited supervision.
Superb attention to detail.
Desired:
Experience and knowledge of video content production and scripting
Automotive knowledge.
Capability to increase our website user experience and product catalog through descriptions and other written content.
O’Reilly Auto Parts has a proven track record of growth and stability. O’Reilly is full of successful career stories and believes in a strong promote-from-within philosophy, encouraging you to grow your career along with the organization.
Total Compensation Package
Competitive Wages & Paid Time Off
Stock Purchase Plan & 401k with Employer Contributions Starting Day One
Medical, Dental, & Vision Insurance with Optional Flexible Spending Account (FSA)
Team Member Health/Wellbeing Programs
Tuition Educational Assistance Programs
Opportunities for Career Growth
_O’Reilly Auto Parts is an equal opportunity employer._
The Company does not discriminate on the basis of race, religion, color, national origin or ancestry (including immigration status or citizenship), sex, sexual orientation, gender identity, pregnancy (including childbirth, lactation, and related medical conditions,) age (40 and over), veteran status, uniformed service member status, physical or mental disability, genetic information (including testing or characteristics) or another protected status as defined by local, state, or federal law, as applicable.
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