Head of Retail Sales & Marketing

Sales Manager Gaggenau – Central Region
We strive to be a workplace that values people and supports opportunities for continuous professional and personal growth. As a leading manufacturer of home appliance brands Bosch, Gaggenau, and Thermador, we prioritize having a consumer centric mindset and creating positive experiences for the consumer throughout all interactions with our products and services. Assist retailers, kitchen studios, design firms, national accounts, and BSH colleagues in maximizing sales and increasing sales volume through execution, education and promotion to reach volume targets.
Assist regional and distributor personnel in delivering product messaging, training programs and sales initiatives on an ongoing basis.
Develop new and existing sales support, trade program and product training materials.
Manage and assist with various projects within the Gaggenau sales and marketing group.
Create luxury brand awareness and establish strong networks with each BSH Sales Manager, key dealer sales associates and dealer leadership to ensure Gaggenau is top of mind for luxury appliances at each POS.
Lead/create training and support to dealer sales associates, their trade clients and the BSH team in the regional markets onsite at retail locations, at BSH training locations and virtually.
Maintain designated presentation plan (displays, POP materials) including merchandising of displays, reference materials and technical guides for retail points of sale.
Resolve/manage product usage and installation questions from dealers' personnel and their trade clients as well as the BSH team. Address client questions if onsite or referred by store employees.
Provide dealer sales channels kitchen design guidance in relation to Gaggenau products for design and order accuracy. Review dealers' Gaggenau orders before placed with BSH Order Management.
Coordinate floor model and discontinued change-outs with retail buyers and BSH Sales Managers.
Create in-store event opportunities in collaboration with the BSH sales associates, participate in new store openings or other special events to boost revenue and product exposure.
Manage/Review in coordination with Gaggenau Trade/Brand Managers all dealer Gaggenau marketing assets for accuracy -i.e., web landing pages, product pages, social content creation.
Manage regional budgets related to the dealer accounts, events, T&E, and support BSH Sales Managers/ Gaggenau Trade/Brand Manager in effective use of designated MDF, in accordance with BSH guidelines.
Support all Gaggenau operations as needed, specifically creation of sales support materials and content.
Facilitate and present trainings at key regional, distributor and national account events and via Gaggenau Webinar programs as required.
Support Builder sales locations within the territory with training, quotes management, specs, etc.
Provide as required, regional insights and intelligence for future product development.
Manage Field Chef opportunities/budget coordination in dealers with BSH Sales Managers/Gaggenau Trade/Brand Marketing Manager where applicable.
Maintain a current 30-day calendar of training events for training management.
Supply a detailed training tracker for all trainings performed during the previous month.
Utilize written training evaluations along with peer review for continuous improvement.
Analyze sales reporting for the region's dealer accounts on written and invoiced business as well as monthly feedback on order-intake not yet recognized with BSH.
Identify most critical sales influencers at each dealer to create a regional list of Gaggenau Retail Ambassadors.
Use Sales Force to track lead generation provided by EDC locations to Dealers to close of sales.
Ensure that all trainings and POS Gaggenau experiences support brand requirements and reflects Gaggenau and BSH best practices
Bachelor's degree (Business, Sales Marketing) – Required

• Certification (Interior Design/Architecture/Spatial Planning) – Preferred
• 7-10 Years of Experience (Sales experience) – Required
• Understand and apply best practices of instructional knowledge principals and methods of adult education and presentation techniques
• Must have solid knowledge of Gaggenau brand & products, as well as, those of competitors.
• Education and/or strong career experience of spatial planning and kitchen design.
• Strong understanding of the industry's retail sales environment and operations of the business.
• Conduct oneself as a professional representative of luxury brands with energy and enthusiasm.
• Excellent interpersonal skills, written, computer skills, and organizational skills.
• Direct working knowledge of the luxury household appliance industry
• Direct working knowledge of the luxury design/build industry
• Able to provide design and development strategies supporting hard copy and web based materials including documentation, presentation, procedures, reference materials, activities, courses, workshops and assessments
• Domestic Travel by car, airplane, boat, etc. - can include overnight and weekends, up to 75% of time in the field.
• Must be able to drive to visit assigned accounts daily in territory
• Travel Percentage – 75%

If the position is bonus or incentive eligible then the payments range from 0% to 200% of target with details laid out within the plan document.
Medical, dental, vision, life insurance, short and long term disability benefits, employee assistance program (EAP), Healthcare and Dependent Care Flexible Spending Accounts (FSA), and Health Savings Account (HSA) participation starting on the first day of the calendar month following date of hire.

• Wellness Plan that allows participating employees to earn lower medical care premiums.
• 401(k) Retirement Plan starting on the first day of the calendar month following 30 days of service. Two weeks of paid vacation for all non-temporary status new hires below Director level positions. Vacation entitlement increases based on years of service with BSH.
• The greater of (a) 40 hours of paid sick leave or (b) state or local minimum requirements for paid leave (Non-Production Line).
• 40 hours of paid personal leave (Production Line).
• 12 days of paid holidays per year (max 8 hours paid per day).
• Adoption Reimbursement Program, Perks at Work, and BSH Employee Purchase Program.
• BSH provides ongoing product training, uniforms, computer tablet, cell phone and a company vehicle for eligible positions.

BSH is an equal opportunity employer and does not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, military service, or any other protected class. This position is eligible for the Employee Referral Bonus program.