Head of Marketing and Advertising

Marketing Manager - Amarillo Netplex

Shared Marketing Manager

Sports Facilities Management, LLC

Amarillo, TX, Garden City, KS and Burleson, TX

MARKETING

REPORTS TO: GENERAL MANAGER

FULL-TIME (EXEMPT)

SFC is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. The Shared Marketing Manager leads marketing efforts across the venues of Amarillo Netplex, The Refinery Fieldhouse + Event Center and Chisenhall Fields Sports Complex. This role will be responsible for creating and executing marketing strategies, managing brand presence, and driving customer engagement for each location. The ideal candidate has experience with multi-site management, facility marketing, and social media execution. Key responsibilities include overseeing digital campaigns, managing content creation, optimizing SEO, and reporting on KPIs to align with overall business goals.

Develop and implement tailored marketing strategies for each complex; project manage execution and timeline

Coordinate digital and traditional campaigns based on client goals; manage social media, SEO, email marketing campaigns, and online engagement

Generate content and deliverables according to marketing plan including written blog posts, ad copy, graphic design deliverables, and social media

Analyze and report performance metrics to General Manager and key stakeholders; Participate in monthly/annual business planning, marketing review, and other key account calls to influence SFC-managed venue marketing strategy

Lead on-site client/team presentations to review marketing department services, liaison with clients, or lead critical initiatives. Travel up to 15% of the role

Lead SFC National Marketing Co-op Program activation including creative execution, internal stakeholder buy-in, and reporting

Manage each venue marketing budget in collaboration with the General Manager

Liaison with any marketing vendors including print vendors, signage, website, etc.

Coordinate sponsorship fulfillment process for marketing deliverables

Other duties as assigned by management

Strong Leadership & Project Management Skills

Marketing Strategy & Campaign Development

Budget Management

Management and optimization of social media platforms and paid campaigns

Sourcing and placing multi-media advertising opportunities

Organizing and attending events such as conferences, seminars, receptions, and exhibitions

Experience working in and maintaining databases for email marketing and/or CRM software

3–5 years of experience in marketing or related field

• Understand business basics (professionalism, reading a P&L, creating a budget, making a project management plan)
• Excellent computer skills, including Word, Excel, PowerPoint, and Adobe Creative Suite publishing tools relevant to the application
• Passionate about marketing, brand-building, and client service

May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop, or bend

Will be required to operate a computer

Facility has intermittent noise