Healthcare Marketing Copywriter
$60k - $75kOmnicom Media Group
Healthcare Copywriter
Copywriter Weber Shandwick, one of the world's leading marketing and communications agencies, is seeking a creative, passionate and unique thinker to join our Boston office. You'll join a growing and innovative team of writers, art directors and designers working primarily in our healthcare practice. We are looking for someone with the right combination of social platform knowledge, conceptual approach, self-motivation, and writing skills necessary to develop and execute impactful campaign content. A passion for the art of storytelling, the ability to convey ideas through the written word, and an appreciation for brand consistency must be in your DNA. You will also be asked to think 'earned first,' in other words, develop ideas that are designed to travel organically through media and get people talking. You'll have the chance to work closely with the brightest minds across the North American Weber Shandwick network, solving provocative client challenges as you develop in your creative career.
To join our collaborative team and craft long form narratives, shareworthy social copy, and copy that helps to convey earned-first ideas.
As a copywriter, you'll be active in the entire creative process from concepting to execution.
You should have an innate knowledge of what resonates on social platforms and be curiosity about our client's brand.
Craft content that helps build brands with social-first thinking and shareworthy executions.
Ongoing development of new ideas, creative concepts, headlines, scripts and post copy
Write video-based story ideas with the complete understanding of the types of video formats that work best across various social networks (live, long-form, tap for audio, etc.)
Ensure all creative adheres to existing brand guidelines and social best practices.
Edit and proof materials during all project phases.
3+ years of copywriting experience in an agency or related field (advertising, digital, social media, publishing/content or public relations)
- An understanding of what works - and doesn't - in social media settings
- Bonus skills: experience in healthcare copywriting specifically navigating regulatory reviews.
Knowledge of or strong interest in the healthcare space.
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. Medical, Dental, Vision, 401k (with employer match), Tuition Reimbursement, Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul, MyDays – Flexible holiday schedules, Short-Term Disability, Paid Employee Family Leave, Family Building Benefit.
$50k - $55k
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