Media Trader

EVERSANA INTOUCH® is a global, full-service marketing agency network serving the life sciences industry, and is the first – and only – agency network to be part of a fully integrated commercialization platform through EVERSANA®. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.

We get fired up when people talk about getting—and staying—healthy. We embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. The Associate Programmatic Trader will join our in-house programmatic team, which is within the media team. The Associate Programmatic Trader's primary role is to operate in-platform, executing campaigns that have been planned in partnership with the Programmatic Trader, Manager or other senior leader on the team. The Associate Programmatic Trader is responsible for executing, managing and optimizing that work through the project lifecycle with varying input from the senior programmatic team. Meet client objectives while implementing and managing programmatic campaigns within agency trading desk

Monitor and analyze campaign expectations on performance, brand safety and viewability to ensure the proper/agreed upon standards are met

Manage campaign calendar, assets, screenshots, billing tracker and all pre/post launch processes

Data analysis and optimization; Provide performance snapshots and pacing on a weekly basis

Contribute to tactical media planning, including forecasting and estimation, in order to build programmatic media recommendations

Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.

Bachelor's degree or equivalent education plus professional experience required

0-1 years of hands-on-keyboard, programmatic experience building and optimizing campaigns within demand side platforms

Deep understanding of relationship between DSP and other platforms (including ad server, dynamic creative, integrations)

Proficient in demand-side platforms: able to properly set up all components of a campaign with DSP, budget management, campaign optimization, understand creative testing and implementation/rotation, data analysis

Audience planning and segmentation execution

Hands-on-keyboard experience within all or majority of channels: display, mobile, video, connected TV, DOOH, native, custom

Proficient in Microsoft Office properties for day-to-day operational projects and client presentations

Strong Excel skills (including pivot tables, formulas, etc.)

Ability to communicate/propose optimization recommendations with data-driven support

Identify trends in data to drive optimization

Communicate optimizations and shifts in media investments to meet campaign success goals; Experience with private marketplace set up

Embrace Diversity I create an environment of awareness and respect.

Always Innovate I am bold and creative in everything I do.

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Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. Follow us on LinkedIn | Twitter

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