Digital ECommerce Merchandiser (Remote)
Shane Co.
Digital Merchandiser
The Digital Merchandiser is responsible for driving online sales performance through strategic product positioning, optimized discovery, and data-driven merchandising initiatives. This role owns the accuracy, presentation, and performance of the online product catalog, ensuring all product attributes, taxonomy, and digital assets meet brand, merchandising, and customer experience standards. This position leads ongoing analysis of site performance, including product, category, and customer behavior metrics to inform merchandising strategies and continuous optimization. In collaboration with marketing and merchandising partners, the Digital Merchandiser executes seasonal and campaign-driven merchandising strategies, ensuring the right product assortments, storytelling, and timing to support business goals and brand priorities.
Own assigned product categories, leading visual merchandising strategies that deliver an intuitive, visually compelling shopping experience aligned to sales objectives and featured campaigns.
Manage the online product catalog for select categories, including new product setup in close partnership with copywriting and photography teams to ensure timely, accurate product copy and imagery. Build and maintain category structures that support merchandising, marketing, and organizational goals.
Analyze website performance on a weekly and monthly basis to uncover opportunities, understand customer behavior, optimize product placement, and improve conversion rates. Leverage reporting and analytics to evaluate category and product performance, delivering actionable insights and recommendations to management and merchant partners with a focus on revenue growth and conversion lift.
Moderate and manage customer reviews and product-related inquires across all product categories to ensure accuracy, brand alignment, and a positive customer experience.
Curate, manage, and maintain user-generated content (UGC) across the website to enhance product storytelling, credibility, and customer engagement.
Monitor industry trends, competitive landscapes, and emerging digital technologies to continuously evolve merchandising strategies and maintain a competitive advantage.
Conduct regular site audits to ensure product categories, placements, and content remain accurate, current, and aligned with merchandising standards.
Plan, execute, and analyze A/B tests to optimize merchandising strategies and improve customer engagement and performance.
Engage with internal teams, including store and the store operations team to address inquires related to site merchandising.
Minimum 3+ years of successful digital merchandising experience.
- Expertise in eCommerce platforms required; Salesforce Commerce preferred.
- Expertise in digital merchandising platforms required; Salesforce Commerce and Bloomreach preferred.
- Advanced experience in Google Analytics required.
- Excellent analytical skills with the ability to produce complex data into actionable strategies.
- Strong aptitude for quickly learning and adopting new tools, platforms, and technologies.
- To be successful as a Digital Merchandiser, an individual must exhibit strong analytical and strategic thinking skills, enabling them to interpret complex data and translate it into actionable merchandising strategies. Additionally, a keen eye for detail and a commitment to maintaining high standards in product presentation and customer experience are crucial for driving online sales performance and achieving business goals.
The primary environment for this role is a combination of an open office and a remote workplace. Considerable business is conducted using the telephone and computer technology. This role is expected to be on-site in Home Office 1-2 days per week on an ongoing basis. Note that all hybrid and remote work conditions are covered in the Company's current Remote Work Policy and Remote Work Agreement, incorporated here by reference. Travel may be required to stores, conferences or events up to 5% of the time.
Joining #TeamShaneCo comes with a host of benefits designed to support you and your loved ones- we understand a supportive benefits package is key to a fulfilling work experience. We offer a competitive base rate and an opportunity for a yearly bonus.
We value holidays and are closed on major ones. We also value your work-life balance and keep favorable hours that provide a great retail experience to our customers while respecting your time and well-being.
You'll also benefit from paid parental leave, an Employee Assistance Program, and assistance navigating medical complexities.
Additionally, you can access competitive medical, dental, and vision plans, a 401(k) with company match, and flexible spending accounts. You can also enjoy voluntary benefits, including long-term disability, life insurance for dependents, and pet insurance. Enjoy a generous store and online discount, available for you and your family members.
Shane Co. serves our customers with an unparalleled standard of excellence. Our people get to share in our customers' milestone moments such as weddings, birthdays, anniversaries, and everything in between.
If you love being part of a team as well as providing personal attention to every customer, this is the place for you!
Your placement in the range is determined through interviews, a review of experience, knowledge, skills, balanced pay with other team members and alignment with geographic market data.? Home office base pay ranges are based on the Denver market. We target most new hire offers toward the lower end of the listed range, but more demonstrated experience, knowledge and skills may result in a higher starting rate.
Beyond Base Pay: Home office positions are eligible for consideration for an annual bonus, based on total company performance. Employer will not sponsor visa or work authorization.
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