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Head of Marketing Management

American Dental Association (ADA)

We are a purpose-driven nonprofit with a dynamic staff culture.
The ADA's headquarters is located in one of Chicago's most iconic buildings, designed by a world-renowned architectural firm, and is close to public transportation. The Director of Affinity Marketing plays a key role in driving the strategy of ADABEI to meet $6,000,000+ revenue goal. This person will be responsible for developing and leading omni-channel integrated marketing strategies to drive customer acquisition and retention, maintain and increase satisfaction amongst endorsed providers and collaborate closely with internal ADA stakeholders to support organizational goals and maximize opportunities. This person is expected to be deadline focused and have excellent leadership, organizational, communication and decision-making skills and experience with digital, print, content and social media marketing. This role necessitates championing a diverse portfolio of 25+ different products and professional services and should have deep dental industry insight that drives individual strategies for each product and service. Strategic planning capabilities are of upmost importance. Budgetary management responsibilities include allocation of $800,000+ marketing budget, oversight of specific endorsed provider sponsorship budgets as well as management of multiple agency and contractor projects. Account management and product launch experience is crucial to the success of this role.
Bachelor's degree or experience in lieu of degree

  • 10 years of experience (or 14 in lieu of degree) strategic integrated marketing experience with a proven track record in corporate relationship development, organizational and project management, contract negotiation and experience in omni-channel integrated marketing
  • Knowledge of digital platforms such as Google AdWords, Facebook, LinkedIn, and web analytics
  • writing; editing; leadership relationship management; and project management; Proficiency in the following software platforms:
  • Microsoft Office Suite (WORD, EXCEL & PowerPoint), email client platforms (like Adestra, HubSpot), PDF and photo-editing software and FTPs (file transfer programs)

Occasional travel required to partners for meetings, travel for ADA Scientific Session and other state meetings
Position may require weekend work, more than the standard number of hours of work within a workweek, and/or may require before or after hours work
BS/BA in marketing, communications or related discipline
Hybrid Work Schedule (2-3 days from home)
  • Health insurance/ dental reimbursement plan
  • Pension
  • Flexible Spending Account
  • Life insurance
  • Tuition reimbursement
  • The ADA is an equal opportunity employer of protected veterans and individuals with disabilities. All qualified applicants will receive consideration for employment in open positions without regard to race, ethnicity, gender, color, religion, sex, age, marital status, ancestry, citizenship, physical or mental disability, medical condition, veteran status or any other characteristic.

The American Dental Association is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at View email address on click.appcast.io Opportunity Employer/Protected Veterans/Individuals with Disabilities.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

Vacancy posted 2 days ago
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