Head of Products - Remote

Named a Top Workplace in the USA and Top Remote Workplace, Kobie is where the best minds in loyalty come together, driven by passion and innovation. As a partner to some of the world’s most recognized brands, we are leaders in loyalty, helping brands build lasting emotional connections with their consumers.

Petersburg, Florida, Kobie embraces a flexible work environment, offering teammates the freedom to work remotely. Flexible Time Off to recharge when needed

Nine Company-Wide Holidays

A diverse suite of benefits prioritizing your growth, development, and personal well-being

Kobie's Product Management organization is evolving from project execution to a P&L ownership model — where leaders drive revenue, customer satisfaction, and the commercial value of Kobie's data capabilities. This role sits at the center of that transformation.

As Director, Product you will define what Kobie's data platform means as a market-facing product: how behavioral and transactional data becomes the engine behind smarter loyalty programs, better marketing performance, and more personalized customer experiences. You will set strategy for KLICs and the Data Engine, build the commercial model to monetize them, and ensure our data capabilities fuel AI-driven outcomes — not just move data between systems. Success at year one looks like increased attach rates, at least one AI-powered capability live with measurable client outcomes, and clear differentiated positioning of Kobie's data platform in the market.

You will work directly with Product, Data Engineering, Client Services, and Commercial teams to convert Kobie's data assets into scalable, repeatable offerings.

Data product strategy & outcomes orientation

Define Kobie's data product portfolio with a clear focus on marketing, loyalty, and customer experience outcomes — establishing product boundaries, value propositions, and positioning for KLICs and the Data Engine that go well beyond data movement or pipeline delivery.

Set the standard for what "AI-ready data" means at Kobie — ensuring our behavioral and transactional data is structured, governed, and accessible in ways that support real-time personalization, predictive modeling, and AI-assisted marketing workflows.

Drive the long-term roadmap for data capabilities that help clients transform unified customer data into actionable audiences, personalized experiences, and measurable loyalty outcomes.

Embed practical AI-driven capabilities into existing data products — identifying where AI should assist, accelerate, or automate across the loyalty and marketing analytics lifecycle, in ways that are durable and commercially scalable.

Partner with Data Engineering and Data Science to ensure AI and ML outputs — propensity models, segment recommendations, next-best-action signals — are productized as client-facing capabilities with clear value propositions, not internal experiments.

Own pricing and packaging strategies for data-driven offerings — usage-based, tiered, and outcome-based models; define the unit of value and validate willingness-to-pay with commercial teams.

Improve attach rates and revenue contribution of data products by translating platform capabilities into client-facing value narratives that sales and client services can execute against.

Build structured intake and prioritization for product signals from Client Services, Business Development, and clients — roadmap direction driven by patterns and commercial opportunity, not reactive one-off requests.

8-12+ years of product management experience owning commercial outcomes for data, platform, analytics, or engagement products in technology, martech, or data-driven environments.

Demonstrated experience defining and scaling products focused on marketing, loyalty, or customer experience outcomes — not just data infrastructure delivery or database-to-database movement.

Strong commercial acumen: pricing, packaging, and monetization strategy; has owned the unit‑of‑value definition for a product.

Analytical mindset with the ability to translate behavioral data, model outputs, and client feedback into strategic product decisions.

Experience with behavioral data platforms, customer data infrastructure, or CDPs — how event-level data is collected, governed, and activated for personalization and AI use cases.

Familiarity with loyalty program data economics — how transactional, behavioral, and engagement signals combine to drive member retention, offer optimization, and lifetime value.

Experience integrating AI and ML capabilities — propensity models, recommendation engines, next‑best‑action — into existing product workflows rather than shipping standalone AI features.

Experience in adjacent domains — retail media, fintech data products, adtech, or digital analytics — where data monetization and client‑outcome orientation are core to the product model.

Your product experience is primarily in data engineering or infrastructure delivery — commercial ownership and client outcome orientation are central to this role.

You've managed data platform roadmaps but have never owned pricing, packaging, or attach rate for a product.

You're most comfortable working within engineering — this role requires sustained fluency with commercial, client services, and executive audiences.

We do not discriminate against any teammate or applicant because of race, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy, or any other characteristic protected by applicable law.

Our DEI initiatives, including various committees, ensure that principles of equity, diversity, and inclusion are deeply ingrained throughout Kobie. While our leadership team fully supports our policy of nondiscrimination and equal opportunity, it is the responsibility of all teammates to uphold these values.

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