Head of marketing & social media

About Padel39 Padel39 is on a mission to make padel a mainstream American sport, and to be the brand that leads it. Padel is the fastest-growing sport in the world, and we are building the premium, community-first clubs that bring it to life. Our clubs are more than courts. They are social hubs with hospitality, fitness, and coffee built in, where players come to compete, connect, and belong. We are growing fast and building something category-defining, and we want people who are here to help build a sport, not just fill a job.About the Role We are hiring a Director of Marketing to lead the function through three phases. First, stand up the fundamentals yourself: tracking, attribution, local search, and foundational campaigns. Second, hire your team, starting with a Growth Manager who owns paid execution. Third, lead brand, strategy, and market entry as we scale from three clubs to many. This is a role for a marketing leader who builds, not a channel operator.ResponsibilitiesOwn brand strategy, positioning, and voice across our clubs and sub-brands. Direct creative and design resources.Build the repeatable market-entry playbook and lead launch marketing for new clubs and markets.Drive player acquisition and membership conversion through community programming, ambassadors, events, and local partnerships, with paid media in support.Stand up foundational acquisition and measurement in your first phase: tracking, attribution, local search, and initial campaigns. Then hire the Growth Manager who owns channel execution, and hold the function to CAC and efficiency targets.Own the marketing budget and the weekly acquisition and retention reporting.Own lifecycle and retention: segmented email, membership conversion, and member engagement through the CRM.Build your marketing team in the first 90 days, hiring and onboarding across growth, partnerships, and design. The Social Media Manager reports into this role.Spend time in our clubs with players and staff. This brand is built on the court, and its marketing leader has to be there.RequirementsSeven or more years in marketing, including time leading a function or team, with brand and strategic leadership you can evidence, not just channel results.Evidence of community and experiential marketing: you have filled rooms, not just funnels.Performance fluency: able to stand up campaigns, tracking, and attribution personally in the early months, and to hire, manage, and evaluate the growth talent who will own them long term.Lifecycle and CRM fluency: email, segmentation, and conversion funnels.Brand range to set standards, shape voice, and direct designers.Austin based and on-site across our clubs, with some travel.Benefits and PerksHealth insurance, 15 days of paid time off, and training and development support.Free padel membership, and access to events and community programming.As Padel39 scales into new markets, this role grows toward owning all of marketing, with the team, scope, and impact to match.