Head of Marketing Management

Athena is a creative place for leaders, risk-takers, creative thinkers, and boundary-pushers. We partner with organizations looking to transform their presence, reputation, and performance. For over ten years, we've delivered business insights, marketing strategies, and brand activations for leading organizations across industries ranging from telecommunications to major league sports.

We are seeking a strategic and execution-oriented Marketing Manager who can develop integrated 360° marketing campaigns while bringing deeper expertise in digital, social, and performance marketing. This role will help shape brand storytelling, customer acquisition strategies, and cross-channel marketing plans that drive both awareness and business growth.

The ideal candidate is equal parts strategist and doer; someone who can build thoughtful campaign frameworks, connect brand and business objectives, and execute across channels with strong attention to detail. They should understand how paid, owned, earned, social, digital, partnerships, content, and experiential marketing work together to create cohesive experiences.

This person should also bring strong knowledge of performance marketing, SEO, digital media, social strategy, and customer behavior to help optimize campaign effectiveness and inform strategic decision-making.

We're looking for someone who thrives in a fast-paced, ever-changing environment-someone who can connect big-picture strategy to tactical execution, manage multiple priorities, and deliver measurable results.

Develop and lead integrated 360° marketing strategies and campaigns across digital, social, owned, earned, partnerships, experiential, and traditional channels

Translate business priorities and brand objectives into actionable marketing plans with clear KPIs and measurement frameworks

Lead campaign planning and execution from strategy through launch, optimization, and post-campaign analysis

Contribute to social media strategy, content planning, audience growth, and community engagement initiatives

Support SEO strategy and content optimization efforts to improve search visibility, traffic, and customer acquisition

Analyze campaign and channel performance to identify insights, optimization opportunities, and strategic recommendations

Help shape audience targeting, messaging strategy, customer journey planning, and media mix recommendations

Manage marketing calendars, timelines, and deliverables across multiple initiatives simultaneously

Stay informed on industry trends, cultural moments, emerging platforms, and evolving consumer behavior

6-8+ years of professional experience in marketing, communications, or related field

• Proven experience developing and executing multi-channel marketing campaigns
• Strong analytical skills with the ability to interpret data and generate insights
• Excellent writing, presentation, and communication skills
• Proven ability to manage multiple projects and priorities in a fast-paced environment
• Bachelor's degree in Marketing, Communications, Business, or a related field

Experience managing or mentoring junior team members

Proficiency in Microsoft Office Suite (Excel, PowerPoint) and project management tools

Familiarity with CRM and marketing platforms a plus

Medical and dental benefits, including a $1,000 Health Reimbursement Account

• Generous PTO policy
• Substantial parental leave policy
• Hybrid work environment (3 days on-site in Philadelphia, PA)

All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. If you are an individual with a disability and need assistance in applying for a position, please contact us at View phone number on click.appcast.io.