Media Strategist - Remote
Mindgruve
We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. The rapid growth is attributed to our strongest asset — our people. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Partner with Account and Media Investment teams to translate client business goals into innovative, performance-driven paid media strategies.
Support development of integrated media plans tailored to client objectives and KPIs.
Manage campaign budgets, pacing, and tracking to ensure full delivery and performance against goals.
Conduct ongoing campaign analysis and provide data-driven optimization recommendations.
Lead quality assurance for campaign setup prior to launch.
Oversee media placements, including vendor communication and progress tracking.
Maintain client-facing dashboards and deliver clear weekly, monthly, and executive-level performance reporting.
Generate actionable insights from web analytics (traffic trends, conversion behavior, product engagement, navigation patterns, etc.).
Monitor industry trends, tools, and best practices across performance media and analytics.
Mentor and manage 1–2 Media Coordinators, providing coaching, feedback, and development support.
A 4-year college degree and 3-5 years of media planning and/or buying experience at an advertising agency, and/or consulting firm, and/or corporate marketing department, and/or software provider in an analytical or marketing capacity.
Experience across various channels (Display, Video, CTV, Native, DOOH) preferred, including experience working with programmatic trading teams.
Familiarity with Campaign Manager 360 or comparable ad serving technology.
Working knowledge of media research tools (IMS, GWI, MRI, Nielsen, ComScore, MRI-Simmons, etc.).
Exposure to utilizing data to write insights.
Professional and personal integrity.
A detail-oriented mindset, focused on driving results and analyzing data to gain insights and opportunities for growth.
Leadership capability (coaching, mentoring, managing, etc).
Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; and a 401(k) retirement plan with matching. We have six office locations in the US: San Diego, California; We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office locations; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you’re bilingual in Spanish and/or Portuguese.)
Mindgruve is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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