Marketing Coordinator

Overview MZ Wallace is an independent, women-led company launched in New York City in 2000 by Monica Zwirner and Lucy Wallace Eustice. Their collaborative vision is informed by their backgrounds in fashion, design, and contemporary art. Their aim from the start was to combine smart, solution-driven design with timeless style to create bags that work for dynamic lives. MZ Wallace bags offer sophistication through both heritage and seasonal collections, and solution-driven style through innovative details, like lightweight, sustainable materials and pockets that are just where you need them. Today Monica and Lucy remain true to their founding philosophy—great design propels dynamic lives. At MZ Wallace, we’re always working on ways to innovate in how we design and produce our products. Sustainability and good citizenship govern everything we do and we continue to look for new solutions to reduce our carbon footprint. One hundred percent of our signature fabrics are made from fully recycled fibers. We are proud of being awarded B Corporation certification, which means we achieved the highest standards for social and environmental performance, transparency and accountability across our entire operation, in a way that benefits our customers, our employees, our communities, and our planet. Our company culture is grounded in our core values of excellence, learning, responsibility, teamwork, inclusion, and fun. They guide us in creating an environment that fosters the kinds of individual and collective accomplishment essential to creating exceptional products for our customers. The Role MZ Wallace is currently seeking a Marketing Coordinator who will work closely with the entire marketing team to support the development and implementation of marketing plans and strategies for our brand. This role will touch all areas of the marketing team to drive efficiency throughout each function. This position reports to the Senior Marketing Manager. Responsibilities Work with colleagues on campaign planning, implementation, and monitoring across digital, CRM/loyalty, social, email, and SMS. Support marketing strategy and execution for all paid media programs. Prepare, test, and schedule email and SMS marketing campaigns. Identify opportunities and new ideas for testing, personalizing, or launching new lifecycle campaigns and flows to increase customer engagement and retention. Serve as the team\'s primary reporting resource by pulling metrics and generating weekly and monthly performance reports. Analyze marketing insights and performance metrics, translating findings into actionable recommendations for the team. Partner closely with the Creative team to create and manage Airtable tickets and project timelines, ensuring all creative deadlines, milestones, and deliverables are completed on schedule. Lead marketing asset review meetings and ensure feedback is addressed to keep projects moving forward and on schedule. Monitor the marketing landscape and retail competitors to identify trends, insights, and opportunities for the brand. Qualifications Bachelor’s degree in marketing, business, or related field (or equivalent experience) Experience and familiarity with CRM tools such as Klaviyo Effective written and verbal communication skills A high level of attention to detail Ability to work effectively within a team and independently Competency in Microsoft applications, including Word, Excel, PowerPoint, and Outlook Excellent organizational and time management skills What We Offer Competitive salaries with annual bonus eligibility Estimated compensation range for this role is 60,000 - 70,000 401(k) with employer match Health, dental, and vision insurance Pre-tax transit accounts Vacation, personal, and holiday time-off Free and discounted MZW product Fully-stocked kitchen and weekly catered lunches Happy hours on our roof deck and seasonal team outings #J-18808-Ljbffr