Field Marketing Manager
Wingstop
Job Summary Nothing Bundt Cakes franchisee is looking for an energetic, outgoing, and results-driven Local Marketing Representative to help grow sales by building meaningful relationships within the community. This role is focused on driving revenue through corporate catering, bulk orders, repeat business programs, fundraising partnerships, and local brand visibility that converts into sales. This position is ideal for someone who loves connecting with people and understands that every conversation, visit, and follow-up has one goal: bringing new business into the bakery and turning it into repeat customers. Key Responsibilities Business Development & Community Sales Outreach Proactively visit local businesses, offices, schools, medical facilities, realtors, and community organizations with the objective of generating catering orders, corporate accounts, and repeat sales. Identify and engage decision-makers such as office managers, HR teams, event coordinators, and administrators. Present Nothing Bundt Cakes products, catering options, and programs in a way that leads to orders, account setup, or scheduled follow-up. Build and manage a pipeline of active sales opportunities from initial contact through order completion. Catering & Revenue Growth Generate new catering and bulk order leads and convert them into recurring business. Promote corporate gifting, birthday and employee recognition programs, holiday gifting, and large event orders. Consistently follow up with prospects and existing accounts to secure repeat orders and long-term partnerships. Local Marketing Execution (Sales-Focused) Distribute menus, flyers, and promotional materials as part of a targeted sales strategy, not general canvassing. Coordinate sampling events, pop-ups, and product drops designed to open accounts or drive immediate orders. Support and execute local store promotions that increase foot traffic and measurable sales. Partnerships & Fundraising Identify, pitch, and secure fundraising partnerships with schools, sports teams, nonprofits, and community groups. Work closely with bakery leadership to schedule and execute fundraising events that drive incremental revenue. Collaborate with local influencers or community leaders when it supports sales growth and brand awareness. Customer Relationship Management & Reporting Track outreach activity, leads, accounts, and sales results. Maintain an organized contact database of local business and community partners. Provide weekly updates to management outlining progress, wins, challenges, and next steps. Qualifications & Skills Strong communication and relationship-building skills. Comfortable with proactive outreach, cold visits, and face-to-face selling. Self-motivated, organized, and goal-oriented with a clear focus on results. Ability to manage time independently and prioritize revenue-producing activities. Professional appearance and positive, friendly attitude aligned with the Nothing Bundt Cakes brand. Basic computer skills (email, spreadsheets; CRM experience preferred). Reliable transportation required for local travel. Preferred Experience Experience in sales, marketing, business development, or customer service. Food service, catering, retail, or hospitality experience is a plus. Experience working with local businesses, community organizations, or fundraising programs is a plus. Performance Metrics / How Success Is Measured New business accounts opened per month Catering and bulk order revenue growth Number of qualified outreach visits and follow-ups completed weekly Repeat corporate and business clients generated Fundraising partnerships secured and executed Compensation & Perks Hourly pay plus performance-based commission/bonus tied to new accounts and catering sales Mileage reimbursement (if applicable) Employee discounts on delicious cakes Why Join Nothing Bundt Cakes? Fun, positive, and supportive work environment Direct impact on store sales and growth Opportunity to work in the community and build meaningful business relationships Performance-based opportunity for growth and increased earnings To find the perfect recipe, you first need the perfect ingredients. And that's what our founders Dena Tripp and Debbie Shwetz were for each other. In 1997, they joined forces, or better yet kitchens, to make cakes for their friends and family. The cakes they made were delicious, unlike anything anyone had tasted. As a result, their friends and family asked them to entertain more and more. #J-18808-Ljbffr Wingstop
$165k - $180k
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