Senior Marketing Attribution & MMM Lead
dentsu
Dentsu is seeking an Associate Director, Attribution in New York to drive enterprise MMM solutions and advanced analytics. You will lead end-to-end modeling lifecycles, shape measurement frameworks, and mentor a team of modelers to deliver impactful insights for top brands. The role emphasizes technical leadership in MMM, Bayesian and Frequentist methods, and collaboration with media and data teams to optimize investments. #J-18808-Ljbffr dentsu
Vacancy posted 2 days ago
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