Creative Strategy Lead

Job Title: Creative Strategy Lead

Job Description

The Creative Strategy Lead develops and designs compelling, strategic proposals that clearly communicate ideas aligned with client objectives and key performance goals. This role combines creative strategy, marketing expertise, and strong presentation skills to translate complex value propositions into clear, client-facing solutions. The ideal candidate brings deep curiosity about client challenges, strong cross-functional collaboration skills, and the ability to drive high-impact, revenue-generating marketing and creative strategies for leading B2B organizations.

Responsibilities

• Develop and design compelling, strategic proposals-often in presentation format-that clearly communicate ideas aligned with client objectives and key performance goals.

• Build a deep understanding of the organization's brand, products, and value proposition, and translate that narrative into clear, client-facing solutions.

• Demonstrate strong curiosity in uncovering client challenges, priorities, and business goals to inform tailored recommendations.

• Leverage research, insights, and data to support strategic direction and creative concepts.

• Own and drive cross-functional processes in partnership with sales and delivery teams, ensuring alignment from pre-sale through execution.

• Clearly connect client challenges to proposed solutions and articulate the value of recommended approaches.

• Apply knowledge of the evolving media landscape, including emerging platforms and integrated opportunities, to elevate client strategies and proposals.

• Lead collaborative brainstorming sessions with internal teams, agency partners, and clients to refine ideas and develop integrated proposals.

• Partner with senior leadership on high-visibility presentations and key client engagements.

• Deliver polished, confident presentations in internal and external settings, effectively communicating strategic concepts and recommendations.

• Manage a high volume of work by overseeing approximately 4-7 deliverables each week while maintaining high quality and strategic rigor.

• Contribute to the development of brand, creative, and marketing strategies for clients, with a focus on blue-chip B2B organizations.

• Drive revenue growth by developing and presenting marketing strategies that generate measurable business results.

• Maintain strong project management and organizational practices to coordinate multiple workstreams simultaneously.

Additional Skills & Qualifications

• Bachelor's degree plus a minimum of 4-6 years of experience in advertiser marketing or sales.

• Media or publisher experience that informs an understanding of the evolving media landscape.

• Experience working with or for blue-chip B2B organizations.

• Proficiency with Figma and similar design or collaboration tools for creating visually engaging presentations and proposals.

• Experience using Keynote and Google Slides to build high-impact, client-ready presentations.

• Ability to approach revenue opportunities with curiosity, ingenuity, and originality.

• A strong sense of ownership and accountability for the quality and impact of work delivered.

• Comfort leading collaborative brainstorming sessions with internal teams, agency partners, and clients.

• Ability to work effectively with sales and delivery teams in a cross-functional environment.

Work Environment

This role operates in a fast-paced, high-growth startup environment with recent Series C funding and significant momentum. You will collaborate closely with cross-functional teams and senior leadership while working on strategic initiatives for blue-chip B2B organizations. The work schedule follows a hybrid model, with four days in the office and Fridays designated as work-from-home. You will regularly use tools such as Google Workspace, Microsoft Office Suite (especially Google Slides and PowerPoint), Figma, Keynote, and other digital marketing and collaboration platforms to create and deliver high-quality proposals and presentations.

Job Type & Location

This is a Permanent position based out of New York, NY.

Pay and Benefits

The pay range for this position is $115000.00 - $135000.00/yr.

Unlimited PTO, medical, dental, vision, short & long term disability, flexible spending, HSA, life insurance, 401k, pre-tax commuter benefits

Workplace Type

This is a hybrid position in New York,NY.

Application Deadline

This position is anticipated to close on Jun 3, 2026.

About Aston Carter

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing® double diamond winner for both client and talent service.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email View email address on click.appcast.io (%View email address on click.appcast.io) for other accommodation options.

San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, for all positions located in the city and county of San Francisco, we will consider for employment qualified applicants with arrest and conviction records.

Massachusetts Lie Detector: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.