Senior Account Executive (Media & Marketing Solutions)

Job Description

Babcox Media Inc. ( is a leading B2B multimedia company serving the automotive aftermarket, powersports, performance, collision, commercial fleet, dealership, engine building and tire industries. For over 100 years, Babcox has been a trusted industry voice – and we are accelerating our evolution across digital, data and AI-driven marketing.

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Babcox Media is seeking a Senior Account Executive to drive revenue across our portfolio of industry leading brands. This is a high impact, revenue generating role for a consultive seller who knows how to connect content, audience, and media into integrated programs that deliver measurable business outcomes.

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This role is expected to build meaningful client partnerships, uncover growth opportunities, and close business that drives real results – while leveraging modern tools, data, and AI to operate at a higher level.

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What You’ll Own

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• Prospect, develop, and close new business within the automotive aftermarket and adjacent markets.
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• Build and sell integrated marketing programs (sponsored content, digital advertising, video, social media, and custom solutions).
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• Lead consultative client conversations that align Babcox’s capabilities with client marketing and business objectives.
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• Develop strategic proposals that translate ideas into clear, compelling, and sellable programs.
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• Leverage CRM, audience insights, and AI tools to identify opportunities, personalize outreach, and accelerate the sales cycle.
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• Partner cross-functionally with editorial, marketing, and operations teams to deliver high-quality campaign execution.
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• Bring market intelligence and client feedback into internal strategy discussions to help shape future offerings.
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What Success Looks Like (Year One)

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• Achieves and builds toward a defined annual revenue target with a strong focus on new business development.
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• Builds and maintains a healthy pipeline through consistent, proactive prospecting.
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• Demonstrates strong close rates and momentum across both new and existing accounts.
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• Develops deep knowledge of the automotive aftermarket and Babcox’s audience and solutions.
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• Becomes fluent in Babcox’s go-to-market strategy and integrated product offerings.
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• Effectively uses AI tools (ChatGPT, Claude, Gemini, and others) to enhance prospecting, insights, proposal development, and communication.
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• Establishes credibility with clients as a strategic partner, not just a vendor.
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• Generates early wins and expands key accounts through thoughtful, value-driven engagement.
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What You Bring

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• 3 + years of experience in media sales, marketing, or automotive aftermarket-related industries.
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• Proven track record of meeting or exceeding revenue targets in a consultative sales environment.
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• Experience selling integrated, multi-channel marketing solutions (content, digital, social, video, etc.).
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• Strong business acumen with the ability to connect marketing strategy to measurable outcomes.
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• Digitally fluent and AI-capable, with a demonstrated ability to leverage tools to improve efficiency and effectiveness.
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• Proactive, self-directed approach to prospecting and pipeline development.
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• Strong communication, presentation, and storytelling skills.
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• Ability to manage multiple opportunities and priorities in a fast-paced environment.
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• Collaborative mindset with the ability to influence cross-functional teams.
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• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and CRM platforms.
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• Willingness to travel as needed.
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Performance & Compensation

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• Defined revenue target aligned to territory and experience.
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• Competitive base salary plus commission structure.
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• Performance-based incentives and accelerators for exceeding goals.
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• Opportunity for significant earnings growth based on performance.
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Why Babcox Media

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• Trusted industry leader with a 100+ year legacy and strong brand equity.
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• Access to highly engaged, niche audiences across multiple verticals.
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• Opportunity to sell modern, integrated marketing solutions—not commoditized products.
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• Investment in digital, data, and AI capabilities to support smarter selling.
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• Collaborative, entrepreneurial culture where high performers can make a measurable impact.
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• Clear opportunity for career growth into senior sales, strategic accounts, or leadership roles.
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How This Role Wins

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• Clear ownership of revenue and client relationships.
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• Strong earning potential tied directly to performance.
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• Ability to shape client strategy and influence outcomes.
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• Access to tools, data, and AI that enhance productivity and effectiveness.
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• Direct visibility into business impact and success.
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