Product Marketing Manager
InEight
Company Description:
InEight is a leader in construction project controls software, empowering over 850 companies taking on challenging projects in industries including construction and engineering; transportation infrastructure; mining; water; power and renewables; and oil, gas and chemical. Uniquely suited to capital construction and other complex work, our integrated modular software manages projects with over $1 trillion globally.
Based in Scottsdale, Arizona, InEight supports a remote work model with employees working throughout the United States, Canada, Australia, Sri Lanka and Europe. InEight, an ISO 9001:2015-registered company, is a subsidiary of Kiewit Corporation (Kiewit). Kiewit, through its subsidiaries, is one of North America's largest and most respected construction and engineering organizations.
InEight is a fast-paced, innovative company comprised of high-energy teams of self-starters playing integral roles in shaping the future of capital projects around the world. Our industry-leading solutions, dedicated employees, and proven leadership team provide a solid foundation to support our continued growth and success.
We offer our fulltime employees a comprehensive benefits package that's among the best in our industry, including top-tier medical, dental and vision plans covering eligible employees and dependents, voluntary wellness and employee assistance programs, life insurance, disability, retirement plans with matching, and generous paid time off.
Position Summary:
InEight is looking for a commercially-minded Product Marketing Manager to join a small, high-impact PMM team. Reporting to the Director of Product Marketing, you'll sit at the intersection of Product, Sales, and Marketing - translating platform capabilities into differentiated positioning, equipping sales teams to win, and helping drive enterprise go-to-market execution across InEight's construction management software portfolio. This role is best suited for someone who thrives with shifting priorities, brings a bias for action, and knows how to move from strategy to execution without losing momentum. Experience supporting the construction or project controls industries is highly valued.
Responsibilities:
Positioning & Messaging
Develop and maintain product positioning, value propositions, and messaging frameworks that resonate with enterprise buyers and buying committees across the construction and capital projects space.
Translate complex product capabilities into clear, outcome-driven narratives for target personas - from field operations to the C-suite.
Sales Enablement & Strategic Pursuits
Build and maintain high-impact enablement materials: pitch decks, battlecards, objection-handling guides, competitive positioning, and pursuit content.
Partner with Sales and Solutions teams on strategic accounts, competitive opportunities, and multi-product pursuits.
Support readiness through training sessions, workshops, and ongoing enablement programs.
Go-to-Market Execution
Contribute to GTM planning for new capabilities, releases, and strategic initiatives - from messaging alignment through launch execution.
Partner with Demand Generation on ABM and outbound campaigns targeting enterprise accounts.
Competitive Intelligence
Develop and maintain competitive battlecards and differentiation frameworks.
Synthesize win/loss insights, field feedback, and market signals to continuously sharpen positioning.
Monitor industry trends and competitive dynamics within the construction technology landscape.
Cross-Functional Collaboration
Partner closely with Product Management to translate roadmap priorities into compelling market narratives and provide customer and competitive feedback.
Collaborate with Sales, Demand Generation, Services, and Customer Success to align messaging and commercialization priorities.
Qualifications:
4+ years in product marketing, sales enablement, or enterprise GTM within a B2B SaaS environment.
Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
Proven ability to develop sales enablement programs, messaging frameworks, and competitive positioning that move deals forward.
Experience supporting the construction, engineering, or project controls industries as well as familiarity with construction technology or capital project workflows, is strongly preferred.
Experience supporting complex enterprise sales cycles with multiple stakeholders and buying committees.
Strong analytical skills - comfortable leveraging win/loss data, customer research, and market insights to inform strategy.
Excellent communicator and storyteller across technical, operational, and executive audiences.
Hands-on experience with AI productivity tools (Claude, ChatGPT, Gemini, etc.) and a curiosity for building repeatable, scalable workflows using them.
Comfortable operating in a fast-moving, team-based environment with dynamic priorities - you don't wait to be told what to do.
Familiarity with construction ERP or enterprise workflow platforms is a plus.
InEight Inc. is an Equal Opportunity Employer, (EOE) and will consider all applications without regard to race, marital status, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law.
#InEight #LI-Remote
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