Marketing Manager (Los Angeles)

Marketing Director

Lead and oversee concurrent marketing and communications programs and manage sales pursuits. Work with business unit leadership to support external relationships in support of visibility and long-term marketplace viability and success.

Essential Duties & Key Responsibilities:

• Manage concurrent marketing and communication programs, proposals, and presentations working in collaboration with senior management to define measurable results.
• Collaborate with Business Development to define capture-planning process utilizing industry knowledge and understanding of client viewpoints for marketing approach and generate custom print and digital content for each client.
• Work with Regional Marketing Director to maintain brand standards compliance.
• Oversee and manage marketing collateral quality reviews for coherence, completeness, compliance, consistency, and correctness.
• Leverage understanding of unique value propositions of company business operations to challenge status quo and continuously improve marketing approach.
• Develop business analytics to enhance value propositions and opportunities for BU growth; present findings to senior management to establish marketing and sales plans.
• Lead and structure primary and secondary market research to identify emerging trends, concepts, approaches, and technologies.
• Leverage external and internal professional resources network to obtain information in support of strategic marketing programs.
• Manage development of marketing content and deployment plans.
• Provide strategic and creative direction for multi-media projects including generating memorable key messages, data soundbites, and B-roll footage.
• Implement public relations and social media strategies to ensure real-time publication of content, including announcements, awards, events, and crisis.
• Manage marketing program and document progress on projects and in correlation to company success.
• Plan and execute multiple events, develop event theme and messaging, identify attendees, and execute and review all post-event activities including surveys, financial reconciliations, and ROI studies.
• Manage department budget, contracts seeking best value, material costs, and other resources including vendors.
• Participate in organizational change initiatives to support common company communication platforms.
• Keep current in marketing tools and trends to offer innovative marketing design and process solutions.
• Maintain active participation in relevant professional associations.
• Provide project updates to Marketing team, provide direction and balance team workload, and understand employee capabilities to identify opportunities for continuous learning.
• Other activities, duties, and responsibilities as assigned.

The salary range for this position is estimated to be 120,000.00 - 165,000.00 USD annualized.

Qualifications:

• Bachelor's Degree from accredited degree program in Marketing, Communications, Business, or related field required, and minimum of 6 years of related experience or equivalent combination of education, training, and experience; advanced degree or equivalent marketing certification, a plus
• Architecture, Engineering, Construction or other business to business professional service industry experience
• Understand impact of economic, business, and social issues and trends facing company, industry, and clients
• Advanced application of marketing and construction business acumen and business operations
• Leverage critical business thinking to impact business planning, operations, financial performance, and risk
• Excellent writer with highly strategic approach to messaging
• Exceptional professional presentation skills, aptly tailors and delivers communications to various audiences
• Interpersonal and team building skills with ability to work across department levels
• Extensive experience in brand management, design, content development, and digital production processes
• Comprehensive research and technical skills to generate creative solutions to show, promote, and sell services
• In-depth experience of Request for Proposal/Qualifications (RFP/RFQ) response processes, quality, legal, and regulatory requirements
• Management experience, able to delegate, coordinate work of others, monitor performance, and deliver feedback
• Excellent project management experience; able to multitask and prioritize competing demands for self and teams in deadline-driven and environment
• Diplomatic approach to problem solving, uses active listening to completely understand target audience needs with ability to exercise discretion when dealing with sensitive topics
• Ability to develop marketing standards and practices and maintain quality control processes
• Ability to establish and manage budgets and contracts
• Ability to influence and negotiate stakeholders
• Analytical skills to solve problems and make complex decisions and adhere to business policies and guidelines
• Champion of continuous improvement with growth mindset; with ability to listen to ideas, options and opinions of others
• Active participation in relevant professional industry organizations (e.g., SMPS, PWC, NAWIC)
• Proficient computer skills, Microsoft Office suite of applications, and Adobe Creative Cloud (e.g., Acrobat, InDesign, Photoshop, Illustrator)
• Familiar with Microsoft Power Platform (e.g., Power BI, PowerApps, Flow), and CRM applications, a plus
• Travel regionally as needed

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. The employee frequently views a computer monitor and frequently uses a computer keyboard. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, and the ability to adjust focus. The employee is regularly required to be mobile, and the employee regularly travels both short and long distances via a variety of conveyances. Performance of the required duties may require physical ability to climb permanent and temporary stairs, passenger use of construction personnel hoists, ability to climb ladders and negotiate work areas under construction. While performing the duties of this job, the employee is frequently required to sit, climb, balance, stoop, kneel, crouch, crawl, use hands to finger, handle or feel objects, tools, or controls, and reach with hands, talk, and hear. The employee regularly performs work at office locations, off-site venues, and occasionally at construction work sites. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee regularly works in an office or remote setting. The noise in the work environment is usually quiet to moderate in an office setting. While performing the duties of this job, the employee occasionally works at construction work sites where the employee is exposed to moving mechanical parts, high precarious places, fumes, or airborne particles, outside weather conditions, and risk of electrical shock. The noise in the work environment is usually moderate to loud. The employee is required to work in compliance with company safety policies, procedures, and applicable laws.

Turner is an Equal Opportunity Employer - race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by applicable law.