Area Associate Director of Sales

Job Description

Job Description

Are you a dynamic sales leader ready to drive revenue, lead top-performing teams, and shape the future of hospitality in your region? As the Area Associate Director of Sales , you’ll play a pivotal role in setting strategy, building powerful client relationships, and mentoring a high-impact sales team at our Embassy Downtown Greenville and Hampton Inn and Suites Downtown Greenville Riverplace Hotels . You'll be at the forefront of driving commercial success, empowering teams, and keeping your hotels ahead of the curve in a competitive market.

About Us

At Hospitality America, winner of Top Workplaces USA , we provide hospitality management services across all aspects of hotel management and operations through a principled approach that is guided by our values. What we call P.E.A.C.H.

P ASSIONATE – Passionate with the spirit to serve.

E XCELLENCE – Committed to excellence that inspires results.

A DAPTABLE – Adjust, adapt, and overcome.

C OMMUNITY – Creators of a collaborative community invested in growth.

H UMBLE – Humble, trustworthy, and transparent.

WHAT YOU’LL DO

JOB SUMMARY

The Area Associate Director of Sales assists in leading strategic sales initiatives to maximize revenue, mentoring the sales team and fostering key client relationships to ensure the Area’s competitive edge in the market.

DUTIES

• Directly accountable for the Group Corporate and Local Negotiated revenue

• Work with Area Director of Sales & Commercial Leadership to ensure that Business Review Guidelines (current to 5 years) and Group Pricing & Rate Quotation Strategies are in place to maximize all pricing components of sales and catering opportunities and achieve positive group market share

• Work with Area Director of Sales & Commercial Leadership to set the strategy and establish optimal business mix to include: group rooms, banquets, catering, business transient and leisure transient

• Review and validate revenue forecasts to improve accuracy while developing strategies for different demand periods, and review and approve retail and group pricing strategies

• Produce your hotels Annual Multi-Year Commercial Strategy Plan, in partnership with Area Director of Sales, Property Leaders and Regional Support

• Connect the performance needs for the hotels with the solutions designed by the brand in each key segment your hotel serves

• Work with fellow Executive Committee members to ensure profits are maximized in line with GOP (Gross Operating Profit) and EBITDA targets

• Assist in developing and executing departmental expense budget and forecasts in partnership with the Area Director of Sales

• Develop and maintain detailed and real time knowledge of all competitor and market activity

• Contribute to annual Commercial Cadence communication regarding current realities of performance and performance drivers on a monthly, quarterly, and semi-annual basis

• Consistently conform to brand standards and corporate identity and utilize all communication tools

• Lead, engage, and develop team members, including ongoing performance development and Career Development Plans

• Conduct performance review for all direct reports and provide feedback for dotted line reports

• Facilitate and lead in a culture that is aligned with Hospitality America’s core values, DEI (Diversity, Equity, and Inclusion) and ESG (Environmental, Sustainability, and Governance) enterprise goals

• Own performance and commercial activity reporting for your Area (i.e., performance status communication and response plans)

• Build strong relationships with CVB (Convention Visitors Bureau), community influencers, local corporate companies and 3rd party travel partners

WHY Embassy Downtown Greenville and Hampton Inn and Suites Downtown Greenville Riverplace Hotel

• Competitive Salary: We believe in recognizing and rewarding our team members for their hard work. 

• Exciting and Fun Work Environment: Nobody wants to work in a dull and boring environment, join a team that believes you should enjoy coming to work every day! 

• Top Notch Training and Growth Opportunities: We will make sure you have what you need to excel in your career! 

• Medical, Dental, and Vision coverage.

• Paid vacation time.

• 401k Retirement Plan.

EDUCATION AND EXPERIENCE

• 5-10 years of hotel sales preferred, both group & negotiated. Knowledge of Hilton Systems, OnQ, PEP and Delphi a plus.

• Exceptional verbal and written communication skills.

• Ability to cultivate a productive team that embodies PEACH.

• Ability to work in a fast-paced, high-pressure environment where priorities are constantly changing.

• Ability to work overtime and/or irregular hours.

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be able to stand for prolonged periods of time.

• Must be able to lift up to 15 pounds.

• Must be able to navigate various departments of the organization’s physical premises.

AFFIRMATIVE ACTION/EEO STATEMENT:

Hospitality America, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

ADDITIONAL INFORMATION:

This job description in no way states or implies that these are the only duties to be performed by the employee filling this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by management. Management has the right to add to, revise, or delete information in this job description. Reasonable accommodation will be made to enable qualified individuals with disabilities to perform this position's essential functions.

This document does not create an employment contract, implied or otherwise, other than an “at will” employment relationship.