Regional On Premise Manager

Drive the sales and marketing of Red Bull in the On Premise accounts in their assigned region together with their team of Musketeers. The ROPM will train, coach, develop and assess the Musketeers to secure a high performing team. The ROPM will develop the brand image in the on premise, secure excellent/efficient area coverage by the Musketeers and continuously improve the return on investments for Red Bull. 

Areas that play to your strengths

All the responsibilities we'll trust you with:

• Work lifestyle coincides with the Red Bull culture and Musketeer Profiles

  Interactions with customers and consumers drive individuals to want to be affiliated with the Red Bull brand

  Builds the image of the brand through customer interaction and style

• Secures an excellent, smart, and efficient coverage of the area with Musketeers

  Builds and maintains relationships with key On Premise partners

  Spends a minimum of four days a week in the field with Musketeers

  Partnership agreement payments and budgets are properly managed

  Maintains professional and appropriate conduct during day and night visits

  Analyzes the region and account specific data to understand key business drivers

  Manages team to ensure On Premise account staff understand the brand and Red Bull execution standards

  Ensures accounts are properly serviced by Musketeers to drive increased sales

  Ensures premium On Premise activation and High 5 execution at third party events inside On Premise venues

  Leverages global and national activities/events in the right venues

  Allocates resources to achieve the highest return on investment. Continuously improves dollar per case spending

  Monitors market trends and maintains data on competition

• Implements National & Regional Business Plans

  Ensures short and long term strategies and activities are consistent with RBNA guidelines

  Allocates resources to achieve the highest return on investment. Continuously improves the $/Case spending

  Assist in developing business plan and budget for BU

  Monitors market trends and maintains data on competition

  Effective communication with RBNA, customers, and distributors

• Guides, trains, and leads Musketeers toward desired outcome

  Properly coaches Musketeers based on observed strengths and opportunities

  Inspires and encourages team's success through various actions

  Continually seeks out and engages potential qualified candidates for team

• Visibility - ROPM works with OPM to ensure visibility is staged perfectly to optimize sales

  Menu listings & cooler facings - ROPM to ensure Red Bull products are listed and displayed as per RBNA guidelines and according to planograms

  Perfect Serve - ROPM works with OPM to ensure a cold Red Bull can is given to consumer when ordered as part of a cocktail or as a stand-alone beverage

  ROPM works with OPM to encourage the optimum price for Red Bull and Red Bull cocktails in all managed accounts as per RBNA guidelines

  Consumption Activation - ROPM works with OPM to sell in appropriate consumption activation tools and communication pieces

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Strong on premise industry knowledge, contacts and experience in "the scene" 
• 4+ years sales experience with a strong track record of success 
• 2+ years of Management Experience (in the On Premise beverage industry is a plus) 
• Strong analytical skills and the ability to negotiate 
• Excellent communication and active listening skills 
• Creative, solution-oriented mindset 
• Self-motivated and able to work independently 
• Fully understands and embraces the Musketeer profile 
• Must be proficient in Microsoft Excel and PowerPoint 
• Bachelor’s Degree preferred 
• Fluent in English; additional language skills are an advantage.

• Travel 20-30%
• Permanent
• Benefits eligible