Director of Marketing

Job Summary Sierra Interactive helps real estateprofessionals close more deals. Ourscalable, easy to use platform helps our customers leverage best in classmarketing technology to manage and grow their businesses. We are looking for a Director of Marketing tohelp us move to our next phase of expansion.This role will report to the CEO.They will partner with our Director of Product, Sales Team and CustomerSuccess to establish a marketing plan which will enable Sierra Interactive toreach their growth and market recognition targets. The Ideal Candidate The ideal candidate will have thefollowing experience in marketing and real estate: 10+ years leading a Marketing function,ideally with both in a SaaS or similar business 2+ years in real estate or a related market This candidate will also align withour culture, specifically our values: It’s about progress, not perfection... We’re continuously identifying pain points and solutions tomake our product and our company better Building positive, lasting relationships... We lead with respect and empathy, always seeking to do theright thing We own it together... We help each other, learn from each other, and hold ourselvesaccountable. We succeed only when we do it together. … for ourselves and our customers Description / Job Function This is a full-time, fully remote position. You will own creating and executing the company’s marketing plan. This will include creating, analyzing andimproving metrics around market recognition, market penetration, partnerprograms, vendor programs, and customer metrics (wallet share, acquisition,retention). Specifically, you will: Workwith key stakeholders to develop and execute Sierra Interactive’smarketing plan Gathercustomer feedback and insights, sharing these with the broader Sierra teamwhere it makes sense Partnerwith Director of Product on new product feature requests, development and customerroll out Plansand oversees the organization's advertising and promotion activitiesincluding online ads, partner promotions, vendor promotions, managingoutside marketing resources and printed collateral. Researches,develops, and recommends pricing strategies for the organization Works closelywith vendor partners to strengthen businessrelationships and identify opportunities to increase sales and/or gross margin Conductsmarketing surveys on current and new product concepts, and provides feedbackfor future product development Requirements NecessaryExperience: 10+ years leadinga Marketing function, ideally with both in a SaaS or similar business 2+ years in realestate or a related market Demonstratedability to lead the marketing function BS/BAin related function Necessary Leadership Competencies: Internallymotivated to act as a servant leader Entrepreneurial mindset to initiate and drivenew business opportunities Abilityto act as an informal leader with peers and other stakeholders Adept at listening to needs andinput from the legacy team and negotiating and teaching to gain alignmentwith the team. This person excels atnegotiating to get to a short list and then communicating/using influence andteaching the team, so they understand why some things made it onto thelist and other things did not Abilityto think strategically, specifically about future impacts of proposed orpending changes Abilityto effectively communicate new and complex ideas to all levels within thecompany Abilityto self-manage, holding themselves accountable and managing perceptionswith their stakeholders Abilityto motivate others to do their best work Benefits Benefits are available contingent uponcompletion of a 30 day on-boarding period and include: Fullypaid medical, dental, and vision coverage for full-time employees Paidholidays and paid time off Matchingretirement plan contributions up to 4% of base salary for full-timeemployees About Us Sierra Interactive builds tools forreal estate professionals to grow their businesses. As a tech company that'sbeen around for 10+ years, we are financially stable, friendly, fast moving andhigh growth. Our customer focus resultsin customers who rely on our products as an essential part of their day-to-dayoperations. Their referrals show theresults of this commitment. #J-18808-Ljbffr